Internship - Retail & Channel Marketing (EMEA)

About the role

As our Retail & Channel Marketing Intern, you'll play an active role in bringing our brands to life through retail activations, campaigns, product launches, and events across Europe. This is more than a typical internship. You'll work on real projects, collaborate with experienced professionals, and gain valuable exposure to how premium brands grow in retail and specialist audio channels.

Responsibilities

• Retail & Brand Activation
• Support the development and execution of in-store displays, retail activations, and merchandising programs.
• Help bring our premium brands to life at retail partners across EMEA.
• Support product launches and go-to-market activities for new audio products.
• Campaigns & Marketing
• Assist in adapting global campaigns for local markets and retail partners.
• Support retailer-specific marketing programs and promotional activities.
• Help create presentations, marketing materials, and campaign assets.
• Coordinate campaign timelines and marketing calendars.
• Events & Community
• Support dealer events, product demonstrations, trainings, and trade shows.
• Coordinate event materials, product samples, and marketing assets.
• Assist with event planning, execution, and post-event evaluations.
• Help create engaging brand experiences for audio enthusiasts and retail partners.
• Collaboration & Learning
• Work closely with Marketing, Sales, and Supply Chain teams.
• Gain insight into channel marketing, retail strategy, and consumer behavior.
• Learn how premium brands are marketed and activated across multiple European markets.
• What You Need to Be Successful:
• Currently enrolled in a Bachelor's or Master's degree in Marketing, Business, Communications, Economics, or a related field at a university in the Netherlands.
• Curious, proactive, and eager to learn.
• Well-organized with strong attention to detail.
• Comfortable managing multiple projects and deadlines.
• Strong communicator in English and preferably Dutch who enjoys working in international teams.
• Familiar with PowerPoint and Excel.
• Available to work from our Eindhoven office at least 3 days per week.
• Bonus Points if You Have
• Passion for music, audio, hi-fi, home cinema, gaming, or consumer technology.
• Interest in retail marketing, channel marketing, brand activation, and events.
• Experience with student organizations, events, social media, or marketing projects is a plus.

Benefits

Additional Information

A Career at HARMAN As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you'll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day. Are you passionate about music, technology, audio, or marketing? Would you like to gain hands-on experience with iconic brands such as Bowers & Wilkins, Denon, Marantz, Polk Audio, Definitive Technology, Classé, and Boston Acoustics? At HARMAN's Sound United Business Unit, we create world-class audio experiences for millions of consumers. You will join our Sound United Business Unit in Eindhoven in the position of: Internship - Retail & Channel Marketing A Career at HARMAN Lifestyle: We're a global, multi-disciplinary team that's putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound. Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson, Revel, Denon, and Bowers & Wilkins Unite your passion for audio innovation with high-tech product development. Create pitch-perfect, cutting-edge technology that elevates the listening experience.

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