Analyst, Marketing Intelligence

Responsibilities

• In partnership with business subject matter experts, conducts descriptive and diagnostic analysis using advanced, complex statistical and quantitative analysis to identify trends patterns and insights that drive business decisions.
• Design, develop and troubleshoot data workflows to automate data preparation and analysis for use in dashboards and recurring analysis.
• Assists in the creation, maintenance and optimization of interactive dashboards that provide actionable insights for stakeholders.
• Ensures accuracy and integrity of data by conducting regular audits and implementing quality control measures.
• Prepares visualizations and delivers results to management and/or other leaders. In partnership with business subject matter experts, provides recommendations for addressing observed outcomes. Translates complex technical concepts and analyses to nontechnical audiences.
• Partners with cross-functional teams to define data-related requirements. Focused on delivering data that helps to drive business results for key segments of the firm.
• Supports multiple projects and priorities at a time in addition to ad hoc requests for more immediate data needs as stakeholders require.

Requirements

• Required:
• Bachelor's degree or the equivalent combination of education and relevant experience AND
• 2+ years of total relevant work experience
• Excellent communication skills to effectively present findings and recommendations to stakeholders.
• Preferred:
• Strong problem-solving skills and attention to detail in data analysis and reporting.
• Significant development experience with Power BI, Tableau, or other BI tools.
• Significant development experience with Alteryx, SQL, R, and/or Python.
• Proficient in statistical modelling, advanced analytics using Excel R or Python
• Experience interacting with databases and using Salesforce for data extraction, analysis, and reporting to support business operations and sales strategies.
• Experience and understanding of marketing, sales, distribution, or asset management metrics and KPIs.
• Experience with Adobe marketing products including Analytics, Campaign and Customer Journey Analytics.
• FINRA Requirements
• FINRA licenses are not required and will not be supported for this role.
• Work Flexibility
• This role is eligible for hybrid work, with up to one day per week from home.
• Base Salary Ranges
• Please review the job posting for the location of this specific opportunity.
• $77,000.00 - $131,000.00 for the location of: Maryland, Colorado, Washington and remote workers
• $84,500.00 - $144,000.00 for the location of: Washington, D.C.
• $96,500.00 - $164,000.00 for the location of: New York, California
• Commitment to Diversity, Equity, and Inclusion

Benefits

Additional Information

At T. Rowe Price, we identify and actively invest in opportunities to help people thrive in an evolving world. As a premier global asset management organization with more than 85 years of experience, we provide investment solutions and a broad range of equity, fixed income, and multi-asset capabilities to individuals, advisors, institutions, and retirement plan sponsors. We take an active, independent approach to investing, offering our dynamic perspective and meaningful partnership so our clients can feel more confident. We believe doing the right thing for our clients and our associates is good business . With a career at the firm, y ou can expect opportunities to create real impact at work and in your community. Y ou'll enjoy resources to support your career path, a s well as compensation , benefits , and flexibility to enrich your life. Here, you'll find a collaborative culture that respect s and valu e s differences and colleagues who share a spirit of generosity . Join us for the opportunity to g row and make a difference in ways that matter to you . Role Summary Conducts highly complex analyses and evaluates data and reporting to deliver business insights to diverse stakeholder groups. Responsible for advanced data visualizations to assist business stakeholders uncover actionable business insights. Continuously improves data analytics processes.

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