Product Manager /f/m/d)

About the role

The Product Manager (PM) owns the full lifecycle of our Bluetooth Low Energy and Multiprotocol products and platforms from concept through end-of-life. Acting as the voice of the customer and the market, the PM translates customer requirements, challenges and application needs into clear, prioritized product requirements, whole product view definitions, and go-to-marketing strategies. The PM collaborates closely with key customers, field, and internal teams - System Architects, IC, Infrastructure & Ecosystem engineering teams to ensure the products and solutions are best-in-class, differentiated, and practical for real-world systems. The PM drives end-to-end product strategy by developing a compelling business case, performing competitive analysis, and leading New Product Introduction (NPI) activities including pricing proposal, product collateral execution, and early customer engagements. While the PM does not directly own P&L responsibility, they are accountable for overall product success measured through product definition alignment with customers, market adoption, design wins, revenue, margins, ROI, and overall customer satisfaction. Product Ownership Owner of the 'whole product' proposition and associated business-case Lead the marketing requirement documents (MRD) and determine specifications of the product, including IC, SDK, embedded SW, kits and tools Partner with system architects, IC engineering and product enablement teams to ensure that the technical specifications are aligned with the market and customer requirements Product Definition Clear understanding of competition and market environment. Stay ahead of the Bluetooth standards (Channel Sounding, Auracast, etc.) and ensure the product feature set is there waiting for it. Engage with customers directly and develop strong trusting relationships Collaborate with Sales, FAEs, Product Marketing, UX, Core Tech, Product Enablement and Applications teams Establish clear customer use-cases and system requirements Clarify both functional and non-functional requirements Establish clear competitive benchmarking Set expectations for hardware-software partitioning Ensure product coherence across silicon, software, kits and tools so the 'whole product' works as an integrated system Develop business cases for new investments and ensure success by working closely with Business Leads, Product Line Manager and other cross-functional teams Cross-Functional collaboration Collaborate closely with System Architects, Marketing, IC, Infrastructure, Ecosystem engineering and other central teams Ensure proper feasibility of market requirements Ensure proper architecture options and system trade-offs are made Timely clarification and requirement refinement during execution Align with PMO and Technical Product Lead (TPL) to make sure product plan is on track Product and technology roadmap Identify feature gaps and competitive differentiation Support investment prioritization with data and customer insight Align product definitions with Product Line strategy and target segments (industrial, automotive, consumer, etc.) Product launch & promotion: Develop product collateral, fighting guide, product pricing in collaboration with extended teams & partners Provide competitive positioning and clarify product value proposition Act as the primary technical and product interface to customers Lifetime Management Coordinate technical updates, Product Change Notifications (PCN), Product Discontinuation Notifications (PDN), etc. Bachelor's degree in electrical engineering, Computer Engineering, or related technical field. Master's degree is preferred. 5+ years' experience in Semiconductor, embedded systems, or microcontroller-based products 2+ years in Product definition, management, applications, or system architect roles Understanding of connectivity applications in consumer, industrial, automotive and data center or communications infrastructure applications and systems. Experience with automotive applications, e.g. AEC-Q100 and ISO 26262 (Functional Safety), is highly preferred. Familiarity with automotive use cases like Digital Key (Phone-as-a-Key), Tire Pressure Monitoring Systems (TPMS), and in-cabin sensing. Strong understanding of: Bluetooth Low Energy or other wireless standards and a solid grasp of RF fundamentals Microcontroller architectures (ARM Cortex, RISC-V, etc.) Embedded software ecosystems System-level design considerations (power, performance, cost, safety, security) Key Competencies 'Customer-first' mindset with strong system thinking. Ability to synthesize complex technical and market inputs into clear requirements. Excellent communication skills across technical and non-technical audiences. Strategic thinking with data-driven decision making. Comfort working across time zones and globally distributed teams. Proven ability to influence without formal authority. High energy, self-motivation and go-getter attitude. Track record of successfully launching pr

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Company Intel

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