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Regional Marketing Generalist

External
align logoAlign · London, UK
Full-timeOn-site1mo ago30+ days old, may be filled
ClassificationComplianceMarketing AutomationSalesforceSOC 2
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About the role

The Regional Marketing Generalist will support regional marketing initiatives to drive brand awareness, pipeline, and partner programming across the EMEA market. In this role, you will adapt global strategies to local markets, execute campaigns, and collaborate cross-functionally with sales, product, and corporate marketing teams. Reports to Head of Marketing, EMEA Pay Classification Full-Time

Responsibilities

  • Plan and execute regional marketing campaigns aligned with global objectives and local business needs
  • Localize global marketing materials for cultural and business nuances across EMEA
  • Coordinate events, webinars, and roadshows to generate pipeline and strengthen partner relationships
  • Develop region-specific assets such as case studies, landing pages, and sales collateral
  • Collaborate with partners on joint marketing programs and manage co-branded campaigns
  • Track and report campaign performance, optimizing for ROI and future improvements
  • Manage regional marketing budgets effectively to maximize impact

Requirements

  • EDUCATION
  • Bachelor's degree in marketing, communications, or related field
  • 3-5 years of marketing experience, preferably in field, campaign or partner marketing
  • Strong understanding of B2B marketing and ABM strategies
  • Experience with marketing automation tools (Salesforce, Pardot, or similar)
  • Excellent communication and project management skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Creative, flexible, well organized, resourceful, and detail oriented
  • Excellent judgment in handling confidential, legal, or sensitive information
  • Ability to work independently, set priorities, and handle multiple tasks with a high level of efficiency
  • Ability to work in a fast-paced environment

Benefits

Health and Dental InsuranceLife Insurance, Income Protection and Critical IllnessGroup Pension Plan with Company MatchCompetitive Bonus StructureHome Office ReimbursementCertification ReimbursementPersonalized Career CoachingGenerous Paid Time OffPaid Office Closure December 25-January 1Summer HoursAbout A-LIGNCome Work for A-LIGN!Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn .A-LIGN is an Equal Opportunity Employer.Health insuranceDental insuranceFlexible schedulePerformance bonus

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