Data Analyst - Marketing (f/m/d)
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About the role
Zenjob is an AI-powered flexible staffing platform that has efficiently connected companies and temporary workers since 2015. Companies use our platform to book ready-to-work staff in real time, while students use our app to find part-time jobs that conveniently fit around their studies. Over 40,000 students and 1,000 partner companies from logistics, retail, and hospitality in all major German cities share our belief that good work is not a coincidence. It is the result of innovative technology and genuine commitment. Good work starts here. We're looking for a Data Analyst to help us understand and optimize how our marketplace performs and how our talent behaves, from first touch to long-term retention. You'll sit within a centralized Analytics & Data Science team but cross-functionally work across Marketing, Sales, Product & Engineering, and Ops. Your job is to bring clarity: defining the right metrics, building reliable data models, and turning complex analyses into decisions that move the business forward. This role covers three core areas: Marketing effectiveness : how channels and campaigns contribute to growth Talent lifecycle : understanding user behavior from acquisition and activation through retention and lifetime value Marketplace performance : how supply and demand interact across our platform
Responsibilities
- Define and maintain key metrics across the marketplace and user lifecycle, supported by reliable dbt models that teams can trust.
- Build self-service dashboards, reporting layers, and playbooks that make data accessible and actionable across internal teams.
- Develop attribution and measurement models (multi-touch attribution, data-driven attribution, Marketing Mix Models) to understand channel contribution to acquisition and engagement.
- Model talent behavior including conversion, retention, and Customer Lifetime Value to help the business focus on sustainable marketplace growth.
- Design and analyze experiments (A/B tests, incrementality tests) to measure the causal impact of marketing and product changes.
- What You Bring
- 4+ years of experience in analytics, data science, or marketing science/analytics, ideally in a marketplace or platform business
- Expert-level SQL and strong experience with dbt or similar transformation tools
- Proficiency with BI and visualization tools/frameworks (e.g., Metabase, Tableau, Streamlit)
- Deep understanding of digital marketing ecosystems (e.g. Google, Meta, TikTok, CRM tools like Salesforce)
- Hands-on experience with attribution modeling, experimentation, and performance measurement
- Python experience is a strong plus, especially for statistical modeling
- AI-first mindset, leveraging modern AI tools to improve workflows and impact
- High ownership: proactively identifying problems and driving solutions end-to-end
- Experience with tools such as Adjust is a plus
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Company Intel
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