Online Marketing Supervisor- Programmatic Trading
External
Experian · New York, NYPrepare for this interview
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Responsibilities
- How you work
- Coordinate the execution, testing, and optimization of private marketplace deals
- You will work with internal sales team to provide the best service to clients
- Provide insights on enhancing campaign effectiveness through the curation platform's functionality.
- Develop reports, including campaign recaps, and analyze campaign performance, offering optimization recommendations.
- You will help troubleshoot and facilitate communication within the team to ensure smooth campaign execution.
- You will help manage the Jira ticketing process, ensuring all tasks and issues are tracked and resolved.
- Collaborate with the team to contribute to the development of supply side trading best practices and offer ideas for improvement.
- Must be located in New York and able to work in office 3+ times a week
- At least 5+ years of hands-on programmatic trading experience.
- Experience managing campaigns in DV360, Amazon, or Yahoo
- Experience working with ad exchanges, aggregators, ad servers, and other optimization platforms
- Familiarity with the Programmatic Supply Chain
- Experience finding creative solutions within complex technical constraints.
- Maintain productivity and accuracy in a high-volume.
- Proficiency in spreadsheets, with the ability to organize data and extract applicable insights using pivot tables, lookup tables, and more.
- #LI-Hybrid
Benefits
Additional Information
Audigent, a part of Experian, is the leading data activation, curation, and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first- and third-party data, contextual data, and cognitive (predictive) data to maximize addressability and monetization of media at scale without using cookies. As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its SmartPMP, ContextualPMP, and CognitivePMP products. These solutions use artificial intelligence and machine learning to package and improve consumer-safe data with premium inventory supply at scale, delivering value and performance for the world's largest brands and global media agencies across 100,000+ campaigns each month.
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