Principal Agentic Engineer (Front-end)

About the role

The Principal Agentic Engineer (Front-end) is a senior technical leader responsible for building scalable, high-quality frontend applications that power AI-driven digital experiences. This role blends frontend engineering excellence with architectural leadership, AI integration, and strong client-facing communication. You will lead frontend technical direction, mentor engineers, and collaborate closely with backend, product, and design teams to deliver production-ready solutions. The role requires deep expertise in modern frontend frameworks, AI-assisted development workflows, and cloud-connected architectures. You will engineer teams of coding agents to accomplish implementation requirements for the systems you will be building. You bring a strong leadership track record at the Staff or Lead level, operating with high autonomy and turning ambiguous product or business goals into shipped, production-ready software. #LI-Remote LIFE AT APPLY People are at the core of everything we do at APPLY. We provide you with modern tools, systems and approaches, value your time, safety, and health, and strive to build a work community where you can thrive and grow. Here are a few benefits we offer to support you: Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact. An inclusive and safe environment: We're truly committed to building a culture where you are celebrated and everyone feels welcome and safe. AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work. Generous vacation policy: Work-life balance is key to our team's success, so we offer flexible personal time off (PTO); allowing ample time away from work to promote overall well-being. Customizable benefits: Tailor your extended health and dental plan to your needs, priorities, and preferences. Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both. APPLY is a safe, respectful, and inclusive community where differences are celebrated. We are committed to equal opportunity and fostering a workplace where everyone belongs. Learn more in our Diversity, Equity, and Inclusion (DEI) section. For recruitment accommodations, please email careers@applydigital.com.

Requirements

• Strong experience with TypeScript and modern JavaScript.
• Extensive experience with React and Next.js .
• Proven experience with spec-driven development.
• Experience creating and consuming RESTful APIs.
• Hands-on experience with AI coding agents (e.g., Copilot, Claude Code).
• Strong prompt engineering skills.
• Experience working with LLMs (e.g., Gemini 3, Claude Opus, GPT-4.x/5.x).
• Experience with vector stores and RAG-powered applications.
• Experience using Agent Development Kits (e.g., Google ADK).
• Experience building applications deployed on Google Cloud Platform (GCP).
• Familiarity with Vertex AI and Google Gen AI APIs.
• Experience with Git and CI/CD workflows.
• Strong system design fundamentals, including API design, data flow, caching strategies, and performance considerations for production-scale applications.
• Proven leadership experience at a Staff or Lead level, including mentoring engineers and leading delivery of complex frontend systems.
• Generalist engineering strength, with comfort understanding backend systems and how frontend architecture integrates into distributed systems.

Additional Information

ABOUT APPLY APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. We are the partner of choice for brands like Arc'teryx, NFL, Lululemon, and Kraft Heinz. For more information, visit applydigital.com. LOCATION: APPLY is hybrid/remote friendly. The preferred candidate should be based in Canada, working in hours that align to ET (Eastern Timezone) or PT (Pacific Timezone).

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