Marketing Specialist (Operations)

About the role

As a Marketing Specialist within the Global Marketing team, you will play a key role in designing and executing digital and in-person marketing programs that showcase Gartner's value to prospective clients. You will join the Invitational Strategy & Tech Team, responsible for creating impactful marketing experiences that convert prospects into clients through high-touch live events and innovative programs. Reporting to the Manager of Marketing, you will identify technology needs, support marketing automation, and partner with cross-functional teams to ensure successful execution and continuous process improvement.

Responsibilities

• Marketing Technology
• Support the end-to-end rollout and ongoing adoption of marketing strategies and workflows to achieve sales and marketing objectives.
• Oversee, implement, and integrate tools such as CRM (e.g., Salesforce) related to Marketing programs.
• Maintain work process flows by coordinating information and requirements with related operational departments and contributing to business improvement initiatives.
• Collaborate closely with Sales Technology, Global Sales Operations, and IT to communicate user feedback and help prioritize enhancements that address critical business needs.
• Operational Excellence
• Serve as a liaison between Experiential Marketing, Sales Operations, Conferences, and IT to identify, define, and prioritize system enhancements that improve operational efficiency.
• Assist in creating and maintaining business requirements, project plans, and process documentation to ensure clear communication and alignment across stakeholders.
• Integrate ongoing end-user feedback into enhancement roadmaps to ensure solutions remain relevant and impactful.
• Reporting and Tracking
• Track key performance indicators (KPIs), analyse data, and provide actionable insights to leadership.
• Conduct data analysis to evaluate process performance, adoption rates, and business impact, delivering recommendations for broader rollout or process improvement.
• Provide timely, data-driven updates to leadership and stakeholders to support informed decision-making and continuous optimization of team initiatives.
• Gather feedback from sales and operations to refine processes and improve effectiveness.
• Conduct quantitative data analysis using tools such as Excel and Salesforce to uncover trends and insights.
• Collaboration and Stakeholder Management
• Work cross-functionally with Marketing, IT, Sales, and Conferences to translate operational insights into actionable narratives and tools for the sales and services teams.
• Participate in business improvement teams and maintain work process flows by coordinating information and requirements with related operational departments.

Requirements

• Bachelor's degree required; MBA or equivalent preferred.
• 1-3 years of experience in project management, sales operations, or CRM support (Salesforce experience preferred).
• Strong organizational and communication skills.
• Analytical mindset with proficiency in Excel and basic data analysis.
• Ability to work collaboratively in a cross-functional team environment.
• Eagerness to learn, adapt, and contribute to process improvements.
• What You Will Get:
• Competitive salary, generous paid time off, charity match program, group medical insurance, parental leave, Employee Assistance Program (EAP), and more.
• Collaborative, team-oriented culture that embraces diversity.
• Professional development and unlimited growth opportunities.
• #GSSO #LI-AS14
• Who are we?
• At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.
• Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.
• What makes Gartner a great place to work?
• Our vast, virtually untapped market potential offers limitless opportunities - o

Benefits

Additional Information

Global Sales & Services Operations (GSSO) is the team that helps shape Gartner's mission-critical sales and services priorities and works with sales and services leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales and services teams, which are delivering approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support global sales and services teams comprised of nearly 9,000 associates who sell to and service every major function, industry and market sector around the world.

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