Business Development & Partnerships Specialist - Canada

About the role

MediaGo is seeking a Business Development & Partnerships Specialist to drive revenue growth by securing and expanding partnerships with SSPs, publishers, OEMs, and app developers. This is a high-impact, revenue-focused role where you'll own the full partnership lifecycle-from prospecting to closing-while building MediaGo's presence in the programmatic ecosystem. We're looking for a motivated, sales-oriented dealmaker with a proactive, hunter mentality. The ideal candidate is eager to learn and grow, thrives on building strong publisher and partner relationships, and has a proven ability (or potential) to deliver results. If you're ready to embrace challenges, negotiate meaningful deals, and scale partnerships that drive programmatic revenue, we want you on our team.

Responsibilities

• Publisher Acquisition & Partnerships
• Prospect, pitch, and onboard new SSPs, premium publishers, OEMs, app developers, and other media partners to expand MediaGo's supply inventory.
• Negotiate and structure direct integrations, revenue-sharing deals, preferred agreements, and private marketplace (PMP) setups.
• Commercial Negotiations
• Lead deal discussions on rate cards, floor prices, revenue splits, and long-term contract terms with SSPs and publishers.
• Collaborate with finance and legal to finalize agreements that maximize mutual value.
• Revenue Growth & Optimization
• Advise publishers on yield optimization, monetization strategy, and inventory best practices to drive sustainable revenue growth.
• Align with demand teams to match high-value buyers with premium supply sources.
• Pipeline Management & Forecasting
• Maintain a structured pipeline of publisher and partner prospects.
• Accurately forecast integrations, supply growth, and revenue contributions.
• Market Intelligence
• Monitor industry trends, competitor activity, and emerging opportunities (CTV, in-app, identity solutions).
• Provide insights that shape MediaGo's supply strategy and positioning in the market.
• Cross-Functional Collaboration
• Work closely with product, operations, finance, sales, and account management teams to design partnership terms and ensure publisher success.
• Reporting & Insights
• Track and analyze partner performance metrics.
• Prepare regular reports and share actionable insights with internal stakeholders.

Requirements

• 1-3 years of experience in programmatic advertising, ad tech, or publisher/media partnerships (DSP/SSP exposure preferred).
• Proven track record in identifying and onboarding publishers or SSP/media partners, managing relationships, and driving revenue growth.
• Strong understanding of programmatic technologies (ad servers, SSPs, header bidding) or ability to learn quickly.
• Excellent communication, negotiation, and relationship-building skills.
• Analytical mindset with the ability to monitor performance metrics and recommend optimizations.
• Self-starter who thrives in a fast-paced, collaborative environment.
• Bachelor's degree in Business, Marketing, or related field preferred.
• Culture Fit
• Integrity - Act ethically and transparently, even when no one is watching.
• Customer Focus - Prioritize understanding and exceeding partner needs to build strong, lasting relationships.
• Business Expertise - Continuously deepen your knowledge of programmatic advertising to deliver high-quality, impactful solutions.
• Results Driven - Consistently pursue meaningful outcomes, exceed goals, and push the business forward.

Additional Information

Business Development & Partnerships Specialist - Canada(Contractor) Job Title: Business Development & Partnerships Specialist - Canada (Contractor) Location: Toronto, ON (Hybrid) Schedule: Monday - Friday Note: This is a contract role. No visa sponsorship is available.

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at baidu? Share your experience