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International Marketing Specialist

External
PROCELL BIOTECHNOLOGY SINGAPORE PTE. LTD. logoProcell Biotechnology Singapore · Cendex Centre, Singapore
S$66K–S$84K/yrFull-timeUnknownToday
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Responsibilities

  • 1.Brand Strategy and International Promotion
  • Develop and implement the company's international branding strategy and annual promotion plan for Singapore and Southeast Asia. Lead brand positioning, messaging development, and the establishment and management of the company's international brand image.
  • 2.Market Research and Planning
  • 3.Cross-Regional Collaboration
  • 4.Brand Asset Management
  • Monitor the company's brand reputation in international markets, manage brand assets, evaluate the return on investment of marketing activities, and provide regular market analysis reports.

Requirements

  • 1.Education
  • Bachelor's degree or above in Marketing, Business Administration, Biomedicine, Life Sciences, or a related field preferred.
  • 2.Work Experience
  • At least 3 years of experience in brand management or marketing promotion, including at least 1 year focused on international market brand planning and operations. Experience in biopharmaceuticals, medical devices, or related B2B industries is preferred.
  • 3.Core Competencies
  • 4.Language Skills
  • Excellent written and spoken Chinese and English, with the ability to communicate fluently with the China headquarters for reporting and project discussions, and to independently prepare English marketing materials. Proficiency in Microsoft Office and mainstream market analysis tools is required.

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