Marketing Specialist (B2B)

About the role

We're looking for a Marketing Specialist to join our marketing team and play a key role in shaping how our products are presented, communicated, and delivered to our customers. This role sits at the intersection of marketing, customers, and business, and is ideal for someone who enjoys both creative thinking and hands-on execution.

Responsibilities

• Manage and promote the company's products and value propositions to existing customers
• Develop customer-focused content such as presentations, product messaging, digital assets, and marketing materials
• Support go-to-market activities, campaigns, and launches for new and existing products
• Work closely with sales, product, and customer-facing teams to align messaging and improve customer experience
• Maintain and optimize digital content, including website updates and SEO-related activities
• Analyze customer needs and feedback to improve marketing initiatives and product positioning
• Track performance, gather insights, and suggest improvements to marketing activities

Requirements

• 2-3 years of experience in marketing, preferably in B2B, services, or data-driven environments
• Strong written and verbal communication skills, with the ability to turn complex ideas into clear messages
• A customer-oriented mindset and curiosity to understand business needs
• Organization, attention to detail, and ability to manage multiple tasks simultaneously
• Ability to collaborate with different stakeholders across the organization
• High level of Hebrew and English (spoken and written)
• Hybrid position

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Company Intel

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