Marketing Coordinator-Broker Services
External
Otrcapital1 · Roswell, GAPrepare for this interview
EliteAI-generated questions, company research, and talking points tailored to this role
Responsibilities
- Content and Campaign Support
- Support the creation of sponsored media placements, including email newsletter ads, podcast ads, and partner-provided promotional opportunities.
- Assist with blog drafting, editing, formatting, and content coordination.
- Draft LinkedIn posts and other social media content for Broker Services.
- Collaborate with internal stakeholders to ensure content is accurate, clear, relevant, and aligned with product positioning and business priorities.
- Support basic design and content formatting needs using tools such as Canva and Figma.
- Email Marketing and Reporting
- Build marketing emails in Salesforce Marketing Cloud based on approved strategy, content, and campaign direction.
- Execute email QA, including copy review, link testing, formatting checks, audience review, and test sends.
- Support pre-event, post-event, client, prospect, and sponsored campaign email execution.
- Assist with hindsight engagement analysis, including open rates, click-through rates, engagement trends, and opportunities for improvement.
- Event and Project Coordination
- Coordinate event-related communications, including pre-event promotions, attendee outreach, post-event follow-up, and sales enablement support.
- Organize promotional assets, branded materials, client gifting, signage, booth materials, and event collateral.
- Assist with vendor and partner communications related to timelines, deliverables, creative specs, approvals, and deadlines.
- Track project timelines, action items, and dependencies using project management tools such as Asana.
- What we look for:
- Minimum of 2 years of marketing experience, preferably in B2B marketing.
- Experience in transportation and logistics, freight brokerage, FinTech, SaaS, or financial technology is a plus.
- Strong writing, editing, and proofreading skills with the ability to draft clear first versions of content for different channels and audiences.
- Experience supporting social media, email marketing, content creation, sponsored media, events, and campaign reporting.
- Comfortable building emails and executing QA in platforms such as Salesforce Marketing Cloud.
- Comfortable using project management tools such as Asana.
- Familiarity with creative tools such as Canva and Figma.
- Strong organizational skills with the ability to manage multiple projects, deadlines, and stakeholders at once.
- Strong emotional intelligence, communication skills, and professional judgment.
Benefits
Additional Information
OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions. We help new and established companies get fast access to the funds they need for daily operations. As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization. OTR has been recognized as a "Top Workplace" by the Atlanta Journal-Constitution since 2016! This role will support OTR's Broker Services division, which markets financial solutions to freight brokers, including working capital solutions, rate and carrier capacity tools, and Epay Manager Powered by OTR Solutions. Epay Manager is OTR's proactive invoicing and payments platform built to help freight brokers streamline post-delivery workflows. Reporting to the Broker Services Marketing Manager, the Marketing Coordinator will support day-to-day execution across content, email campaigns, sponsored media, event preparation, reporting, and marketing operations. This role is ideal for an organized, detail-oriented marketer who enjoys writing, coordinating projects, building emails, analyzing performance, and collaborating across teams.
Your Match
How well this role fits your profile.
Company Intel
What employees say
Worked at otrcapital1? Share your experience