LATAM Commercial Strategy Manager

About the role

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world. AI at SharkNinja At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in. LATAM Commercial Strategy Lead (Manager) The Commercial Strategy Lead for LATAM is the bridge between SharkNinja's corporate headquarters and our markets in Latin America. Our priority markets are Mexico, Colombia, Chile & Argentina, and our business is also growing quickly in the Caribbean, Andinas and Brazil. Must be a highly analytical individual who can connect the dots among sales, marketing, operations and other key functions of the business to drive SharkNinja's "outrageously extraordinary" mindset across teams. The person holding this role will be an internal champion of the region and the role is best suited for an individual who can wear many hats depending on the needs of the business.

Responsibilities

• Lead action plans based on recurring performance data to support a high rate of sale in his/her category.
• Roadmap future assortments for each country while balancing channel dynamics, product availability timelines, competitive pressure and category data
• Collaborate with CI to drive learning before and during product launches
• Embody the "breakthrough" mindset and set an unimaginably high bar for the team
• Continuously solicit feedback from all levels of the organization; be a true team-player
• Be a product expert and develop logical step-up stories that he/her can deploy & execute into strong channel strategies
• Be a story teller and be able to convey to SharkNinja customers the portfolio strategy & the products that encompass his/her category. This individual MUST be able to think on their feet and negotiate what's best for the consumer.
• Build business cases to educate global cross functions on LATAM Markets and assortment decisions
• Work closely with the sales and marketing teams to develop and execute effective go-to-market strategies.
• Act as a brand lead for the region and support executive-facing presentations as needed

Requirements

• Business Bachelor's degree or a related field. MBA or equivalent advanced degree is a plus.
• Minimum of 3-4 years of experience in consumer packaged goods in marketing, sales or related field.
• Must be fluent in English, Spanish. Portguese ideally
• Strong analytical and strategic thinking skills.
• Excellent team management abilities and cross functional collaboration
• Ability to juggle multiple projects and operate in an ever-changing landscape
• Strong persuasive writing and speaking
• Strong power point and excel skills
• Familiarity with GFK, Circana, Power BI and other data sources
• Geography : Mexico City based. Hybrid role with 3 day in-office expectation & 10-20% travel.
• Líder de Estrategia Comercial LATAM (Manager)
• ¿Cuál será tu impacto?
• Liderar planes de negocio basados en información de mercado para maximizar las ventas de tu categoría.
• Definir el futuro de tu portafolio por país, equilibrando dinámicas de canal, disponibilidad de producto, presión competitiva y datos de mercado.
• Colaborar con Inteligencia Comercial (CI) para generar aprendizajes antes y durante lanzamientos de productos.
• Actuar como experto/a en producto, desarrollando narrativas claras y estrategias sólidas por canal.
• Comunicar de manera efectiva la estrategia de portafolio a clientes y socios comerciales, negociando siempre en beneficio del consumidor.
• Construir justificaciones de negocio que alineen a los equipos globales sobre decisiones de mercado y surtido en LATAM

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