Marketing Manager - CNBC
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Responsibilities
- Manage marketing campaigns across CNBC brand initiatives spanning linear, digital, and direct-to-consumer products, events, overseeing the execution of all internal and external elements (TV, audio, print, digital, social, email, and paid media).
- Strategic brand leader on the team, creating marketing briefs and executive summaries for various campaigns
- Lead all marketing efforts surrounding sponsored campaigns and paid media buys
- Strategize, schedule and execute all targeted digital marketing ads on cnbc.com
- Develop and manage premium merchandise orders for the CNBC brand, shows, and events.
Requirements
- Bachelor's Degree or relevant experience
- 5+ years of relevant marketing experience, preferably in news media/brand marketing
- Organized and solution-oriented, resourceful, with a high level of attention to detail and
- follow-through
- Comfortable with AI and marketing technology tools and terminology across digital, email, paid media, analytics, and campaign execution
- Eager to work in the fast-paced, ever-changing business news world
- An excellent communicator with a strong ability to conduct effective in-person and email communications
- Strong interpersonal instincts, with the ability to build productive relationships and work effectively with a wide range of personalities and stakeholders
- Able to prioritize and juggle numerous projects and deadlines
- Self-motivated with the ability to work both independently and with a team
- Additional Information:
- Must be willing to work in NJ
- Must be willing to occasionally work outside of normal business hours (including weekends) to respond to breaking news or other timely promotional needs
- Must be willing to attend events, including early mornings and some weekends
- Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
- This position is eligible for company sponsored benefits , including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
- Salary range: $68,000 - $100,000
- Location & Perks:
- At CNBC Headquarters in Englewood Cliffs, NJ, you'll have access to great perks and amenities:
- Sweat it out -- Free onsite fitness center with state-of-the-art equipment, plus daily group classes
- Eat up -- Gourmet cafeteria with daily specials plus soup and salad bars
- Extras -- Dry cleaning, shoe shining and sneak peeks
- Don't have a car? No problem! We offer free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken and Jersey City
Benefits
Additional Information
We're seeking a dynamic marketing professional to join the core team responsible for consumer-focused marketing communications at CNBC. This role is instrumental in shaping and executing brand marketing strategies, with a strong emphasis on daily advertising and promotions management of cross-platform campaigns. The position reports to the Senior Director of CNBC Marketing and works collaboratively with the broader CNBC Marketing team, as well as cross-functional partners across the organization. This is an exciting opportunity to help shape and strengthen the CNBC brand through impactful marketing initiatives that support its position as a leading voice in business news.
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