Field Sales Development Representative

Responsibilities

• Research and map Field accounts from our ICP list to identify organizational structure, key stakeholders, active initiatives, and pain points. Build tailored outreach plans for each target account in close coordination with your assigned Account Executive(s).
• Engage VP-level and C-suite contacts through multi-channel campaigns spanning personalized email, phone, LinkedIn, and direct mail, with messaging crafted to resonate at the executive level.
• Represent Quantcast at industry trade shows, regional field events, executive dinners, and sponsored conferences. Drive pre-event outreach to secure meetings, maximize on-site engagement, and execute disciplined post-event follow-up.
• Conduct face-to-face meetings, office drop-ins, and local networking activities within your assigned territory to build rapport, gather intelligence, and accelerate deal entry.
• Operate as a true extension of the Field sales team. Participate in account planning sessions, contribute field insights, and co-develop strategies to penetrate priority accounts.
• Maintain meticulous records of all account activity, prospect interactions, and pipeline progression in Salesforce. Ensure data quality supports accurate forecasting and territory planning.
• Stay current on industry trends, competitor positioning, and shifts in the digital advertising landscape. Translate market knowledge into sharper messaging and smarter targeting.
• Partner with Marketing on event strategy, content needs, and campaign feedback. Work with Sales Enablement to refine playbooks and share field learnings that benefit the broader team.

Requirements

• 3+ years of experience in sales development, business development, or a closing sales role, with demonstrated success prospecting into Field or large strategic accounts.
• Experience engaging senior and executive-level stakeholders (Director, VP, C-suite) through outbound prospecting.
• Comfortable and confident in field settings: trade shows, executive events, client meetings, and in-person networking.
• A strategic thinker who can research complex organizations, identify the right entry points, and craft account-specific outreach that earns attention.
• A self-directed professional who thrives with minimal oversight, manages their own territory and calendar, and takes ownership of outcomes.
• Excellent verbal and written communication skills, with the ability to adapt tone and message for executive audiences.
• Collaborative by nature, with a track record of partnering effectively with Account Executives, Marketing, and cross-functional teams.
• Proficient with Salesforce.com and modern sales engagement tools (Outreach, Salesloft, LinkedIn Sales Navigator, ZoomInfo, or similar).
• Willingness to travel within your assigned territory for events, meetings, and prospecting activities (estimated 30-50% travel).
• Prior experience in Ad Tech, MarTech, SaaS, or digital media is a strong plus.
• The salary range for this position is $81,130 - $99,750 OTE CAD
• #LI-RF1

Benefits

Additional Information

At Quantcast, we don't just build advertising technology, we revolutionize how it works. Our AI-powered Demand Side Platform (DSP) connects the world's most ambitious marketers with their ideal audiences across the open internet, delivering results that actually move the needle. Since 2006, we've been the industry's trailblazer, launching the first AI-powered measurement platform for publishers and the first AI-driven DSP. Our AI doesn't just optimize-it delivers the measurable outcomes that matter most to our clients, giving them the competitive edge they need in a crowded marketplace. Ready to join the team that's defining the future of digital advertising? The Field SDR Team is a high-impact, strategic function built to accelerate and generate pipeline for some of the largest and most complex accounts in our addressable market Quantcast's Field growth. Unlike traditional desk-based prospecting, this role puts you in the field: attending industry events,. As a Field SDR, you will work hand-in-hand with Field Account Executives to identify, engage, and develop senior decision-makers at target organizations. You will be instrumental in shaping how Quantcast shows up in market, blending strategic account research, executive-level outreach, and in-person engagement to open doors that outbound alone cannot. This is a visible, high-trust position at the intersection of sales, marketing.

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