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Innovation Marketing Manager

External
gsknch logoGsknch · - Shanghai - Huangpu District - The Headquarters Building, China
Full-timeOn-site4d ago
AgileLeadership
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Requirements

  • We are looking for professionals with these required skills to achieve our goals:
  • Bachelor's degree
  • Experience in leading people in both project-based and day-to-day situations
  • 10 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing
  • Experience delivering insights-based consumer communications and brand share growth
  • Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix organization
  • If you have the following characteristics, it would be a plus:
  • Master's degree
  • Strong financial capabilities and business acumen
  • Experience working in a fast paced, entrepreneurial environment
  • Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands
  • Diversity, Equity and Inclusion
  • At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
  • We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
  • We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
  • Job Posting End Date
  • 2026-06-22
  • Equal Opportunities
  • Haleon are c

Benefits

Health insuranceVision insuranceEquity / stock options

Additional Information

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. Hello We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. Are you looking for a brand management role that allows you to drive robust customer insights and deliver promotional effectiveness? If so, this Product Brand Management Cx Manager role could be an exciting opportunity to explore. As a Product Brand Management Cx Manager, you will be responsible for the effective deployment of global strategies. You will also provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: Develop, adapt, and refine strategic direction for brand, grounded in consumer and customer insights Lead the development of annual market activation planning focused on 3-year growth drivers, demonstrating strong leadership of brand centric cross-functional teams Accountable for the delivery of annual brand Profit & Loss (P&L), including sales and profit results, and actively manage budget items Support and mentor junior marketing associates on the marketing team Manage brand equity through successful deployment and localization of global toolkits Drive innovation strategy through flawless execution of global innovation vision board Manage agency and cross-functional relationships at both local and global levels to deliver breakthrough results, ensuring that the region's needs are addressed within the global matrix Drive superior execution of programs and plans to bring the brand strategies to life, including for media, creative development, and digital programs Collaborate with the sales team to drive strong customer engagement and in-store support Drive accountability, tracking results on key brand and programs, recommending course correction as necessary based on performance versus Key Performance Indicators Why you?


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