Demand Marketing & Events Specialist (Contract)

Responsibilities

• Make campaigns run smoothly
• Set up and QA campaigns across tools (marketing automation, landing pages, forms, tracking links).
• Keep trackers, calendars, and shared docs up to date so stakeholders always know what's happening.
• Coordinate briefs, approvals, and asset handovers between marketing, sales, design, and external vendors.
• Support simple reporting (registrations, attendance, MQLs, follow-up status).
• Bring events and webinars to life
• Support planning and logistics for virtual and in‑person events across Europe.
• Own the operational details: invite lists, email invitations and reminders, uploads to tools, and coordination with venues/partners where needed.
• Work with design and stakeholders to pull together presentations, signage, swag, and handouts.
• Ensure clean post‑event follow‑up: asset uploads, campaign tagging, and routing leads to sales.
• Localise content that actually lands
• Translate and adapt English → German marketing assets (French is a plus).
• Make sure copy is accurate, on-brand, and locally relevant in tone, terminology, and compliance.
• Partner with regional marketers to refine messaging for European audiences.
• Be the glue across teams
• Collaborate daily with global demand marketing, partner marketing, brand & comms, and SDRs.
• Jump into ad‑hoc projects that keep campaigns and events moving.
• What you bring
• Languages & communication
• Native or near‑native German and English (spoken and written).
• French is a strong plus.
• Excellent written communication with sharp attention to detail, especially in proofreading and localisation.
• Marketing experience
• 1-2 years in B2B marketing, ideally in SaaS or enterprise software.
• Hands‑on experience with event marketing and/or demand or field marketing.
• Familiarity with marketing automation and CRM (e.g. Marketo, Salesforce or similar).
• How you work
• Highly organised, able to manage multiple projects, deadlines, and stakeholders across time zones.
• Comfortable in a fast‑paced, global, fully remote environment.
• Proactive and solutions‑oriented, with strong ownership and follow‑through.
• Contract details
• Engagement: Contractor (freelance or via agency)
• Hours: Full-time, with some flexibility across European business hours
• Start date: As soon as possible
• If you want to grow your demand gen and events career inside a high‑impact, AI‑first marketing team, we'd love to hear from you.

Benefits

Additional Information

Why this role SmartRecruiters is the Recruiting AI Company, now part of SAP, helping global enterprises attract, engage, and hire top talent through a modern, AI‑first TA platform. We're scaling our global Demand Marketing engine and are looking for a hands-on contractor who loves getting things done across campaign operations, events, and localisation. If you've cut your teeth in B2B/SaaS marketing and want real ownership across regions, this role gives you a front‑row seat to a fast‑moving, global team.

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