Sales Trainer

About the role

At Bionic, we're on a mission to make it radically easier to run a small business. As the UK's leading business comparison and switching service, we help thousands of small and medium-sized businesses save time and money on essentials like energy, broadband, insurance, and finance. We combine smart technology with real human support to match our customers with the best deals - quickly and effortlessly. With trusted partnerships including Compare the Market, USwitch for Business, MoneySuperMarket and Confused.com, we're committed to help SMEs get the best deals for their business essentials every time. The role As a Sales Trainer , you'll be responsible for designing, delivering and continuously improving training across Bionic's Sales and Service teams, ensuring agents and team leaders have the knowledge, confidence and capability required to perform effectively in role. This role supports new starter onboarding, ongoing development, process and system training, change adoption and targeted performance interventions. Working closely with Sales, Service, Business Excellence, Compliance, HR and operational stakeholders, the role ensures training is accurate, engaging, commercially relevant and aligned to business priorities. You'll play a key part in reducing speed-to-competence, improving consistency of agent performance, supporting operational change and embedding a culture of continuous learning across Bionic. Key responsibilities Deliver engaging classroom-based, virtual and on-the-job training for Sales and Service agents, including new starter onboarding and ongoing development. Design and develop training materials, including slide decks, facilitator notes, system walkthroughs, knowledge checks, role-play exercises, process guides and e-learning content. Support agents in building strong product, process, system, compliance and customer service knowledge, ensuring training is practical, relevant and aligned to the day-to-day role. Work with Sales, Service, Business Excellence, Compliance and subject matter experts to ensure training content remains accurate, current and reflective of business needs. Adapt training delivery to different audiences, learning styles and experience levels, ensuring learners are engaged and supported throughout. Provide coaching and performance support to agents, helping to reinforce learning and address identified knowledge or capability gaps. Support team leaders and managers with targeted development plans, refresher training and follow-up activity where performance trends or skills gaps are identified. Assess training effectiveness through learner feedback, observations, knowledge checks, performance data and operational outcomes. Maintain accurate training records, attendance logs and completion tracking, ensuring visibility of training activity and outcomes. Contribute to the continuous improvement of training programmes by identifying opportunities to improve content, delivery methods, learner experience and business impact. Support the rollout of business change, new systems, new processes and operational initiatives by creating and delivering appropriate training and adoption support. Promote a consistent learning culture across Sales and Service, ensuring training is seen as practical, performance-led and connected to business priorities. Essential Skills & Experience required Proven experience in training, coaching, sales enablement, learning & development, team leadership or operational support roles within sales, customer service, contact centre or fast-paced operational environments. Strong facilitation, presentation and coaching skills, with the ability to engage diverse audiences and simplify complex information. Experience designing and delivering practical, structured training programmes across classroom, virtual and system-based learning environments. Ability to create and maintain effective training materials using digital learning tools, including Microsoft Office, SharePoint, LMS platforms or equivalent technologies. Strong communication and stakeholder management skills, with the ability to influence, build credibility and work effectively with agents, leaders and subject matter experts. Ability to use performance data, feedback and operational insights to identify learning needs and improve training effectiveness. Strong organisational skills, with the ability to manage multiple priorities, training schedules and stakeholder requirements. Experience maintaining training records, completion tracking and reporting. Understanding of adult learning principles, instructional design methodologies and best practice training techniques. Ability to support change initiatives by translating new processes, systems and ways of working into engaging and effective learning solutions. Desirable Skills & Experience Experience within energy, connectivity, finance, utilities or other regulated sales environments. Experience supporting both Sales and Customer Service te

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