Digital Marketing Specialist - EMEA
External
Colliersinternationalemea · Warszawa, PolandPrepare for this interview
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Responsibilities
- Manage and update content across Sitecore and SharePoint websites;
- Collaborate with Global, EMEA and country marketing teams to implement website enhancements and optimize user journeys and be the contact person for country requests and developments;
- Advise on UX best practices and ensure consistency across EMEA sites;
- Drive SEO, AEO, GEO strategies to improve visibility and ranking in collaboration with the Marketing Managers;
- Monitor and report on website traffic and performance, providing actionable insights;
- Provide training and support on CMS usage and digital best practices;
- Liaise with technical teams to troubleshoot issues and suggest improvements.
Requirements
- 5 years+ of experience in digital marketing with strong CMS expertise (Sitecore or multi-geography CMS preferred);
- Solid understanding of SEO, AEO, GEO and Google analytics;
- Familiarity with UX principles and ability to advise on enhancements;
- Technical skills in HTML, CSS, JavaScript (basic front-end knowledge);
- Strong communication and collaboration skills in English;
- Experience working in international environments and cross-functional teams;
- Analytical mindset with ability to translate data into actionable recommendations.
- Desirable:
- Knowledge of personalization and user journey optimization;
- Understanding of property marketing;
- Understanding of architecture and API integrations
Benefits
Additional Information
We are looking for a digital marketing professional with strong technical skills and a passion for optimizing the online experience. This role will focus on how Colliers shows up in our EMEA digital shop window, ensuring our websites deliver compelling, user-friendly experiences that drive engagement and conversion. You will manage and enhance our EMEA web platforms, collaborate with country teams, and advise on best practices for user experience, SEO, AEO, GEO and content performance. The ideal candidate combines technical know-how with marketing insight, supporting implementation at an EMEA level while partnering with local and global teams for rollouts.
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