Marketing Brand Manager

Responsibilities

• A detailed list of job duties includes (but is not limited to):
• Brand Governance & Consistency
• Maintain and enforce EPIC's brand guidelines and architecture to ensure consistent application across all channels and touchpoints.
• Serve as primary steward of the brand, providing guidance and oversight on brand usage across marketing, communications, and business initiatives.
• Manage brand assets and materials in collaboration with the Design team to support campaigns, initiatives, and business needs.
• Brand Transition & Integration
• Support the implementation and day-to-day management of EPIC's Brand Transition initiative for legacy and newly acquired companies.
• Maintain and optimize brand transition playbooks, processes, and documentation.
• Partner with internal stakeholders to ensure brand migrations are executed smoothly, consistently, and in alignment with overall brand strategy.
• Brand Activation & Campaign Support
• Plan, execute, and optimize brand campaigns that support business objectives and strengthen brand awareness.
• Support brand activation initiatives, ensuring alignment with brand positioning and messaging frameworks.
• Enable lead generation and sales success through brand campaigns and sales enablement materials that equip producers with resources to engage prospects and drive leads.
• Operations & Optimization
• Partner closely with marketing, corporate, business stakeholders, and agency teams to execute brand initiatives effectively.
• Use project management tools (e.g., Wrike) to manage workflows, track progress, and ensure visibility.
• Contribute to operational improvements that scale brand efforts into sustainable, "always-on" programs.
• Track and report on brand health and campaign performance, using KPIs, data-driven insights, and market research to support optimization.

Requirements

• Proven experience as a Brand Manager , with hands-on responsibility for brand governance and execution across a complex organization
• Strong project management skills , with the ability to manage multiple priorities and drive initiatives forward in a fast-paced, lean environment
• Experience supporting brand transitions, integrations, or rebrands , ideally in M&A or multi-entity environments
• Strong collaboration and stakeholder management skills , with the ability to partner across marketing, design, and business teams
• Familiarity with project management and marketing tools (e.g., Wrike, Salesforce, or similar platforms) preferred
• Experience in insurance or another complex, multi-entity industry is a plus

Benefits

Additional Information

Come join our team! There are many reasons why EPIC Insurance Brokers & Consultants has become one of the fastest-growing firms in the insurance industry. Fueled and driven by capable, committed people who share common beliefs and values and "bring it" every day, EPIC is always looking for people who have "the right stuff" - people who know what they want and aren't afraid to make it happen. Headquartered in New York City and founded in 2007, our company has over 3,000 employees nationwide. With locations spread out across the U.S., our local market knowledge and industry expertise helps support our clients' regional and global needs. We have grown very quickly since our founding, and we continue to see growth and success thanks to our hard-working and growth-minded employees. Our core values are: Owner mindset, Inspire trust, Think big, and Drive results. If these values and growth align with what you're looking for in your next career? Then consider joining our amazing team! JOB OVERVIEW: The Brand Manager is responsible for brand execution, governance, and activation, ensuring consistent brand application across the organization. This role supports brand activation initiatives that build awareness, enable sales success, drive qualified leads, and contribute to brand integration efforts. LOCATION: Hybrid (3 days a week in-office) is preferred in one of the following locations, but open to fully remote for well-qualified candidates. Chicago, IL; NYC; Atlanta, (Sandy Springs) GA; San Ramon, CA

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