Senior Account Manager, SMC

Responsibilities

• Provide account optimization guidance to strategic advertising clients
• Serve as a product advocate for Snap's new and existing products, as well as advising on best practices and bespoke campaign optimizations, and product beta participation
• Dive deep into campaign performance data: Guide KPI driven measurement strategies, Identify performance trends, seasonality trends, and campaign optimizations to achieve results, and Provide recommendations for upsell opportunities
• Provide day to day operational support for partners, including managing ad rejection escalations, build audience engagement segments, trafficking ads using Snap's internal tools and generating post-campaign reports
• Partner with Snap's management team to develop programs and initiatives to streamline sales operation, increase advertiser awareness, and uplevel advertiser's expertise on Snap's advertising platform
• Identify, escalate and resolve client or partner issues, working with cross-functional teams as required
• Manage internal processes for Creative Service Agreements, campaign exceptions, Ad Design Requests, Coupon Generations and clearly communicate policies to different teams
• Maintain accurate CRM data in Salesforce.com

Requirements

• BA/BS degree or equivalent
• 5+ years experience in the digital media industry, with a focus on performance and brand marketing, ad-tech, programmatic in real-time bidding marketplaces, or a related field
• Excellent communication, interpersonal skills with attention to detail
• Strong Google Sheets/Slides skills, experience with analyzing datasets, and delivering actionable insights
• Proven ability to prioritize and manage multiple projects while maintaining strict attention to detail and strong ownership
• Fluency in English and Mandarin
• Knowledge of digital marketing landscape of China export online market would be a plus
• Experience in export retail & gaming industry
• Understanding of advertising performance metrics and ecosystem
• Understanding of media management within a biddable auction advertising environment and demonstrated skill in educating others (e.g., advertisers, agencies)
• Ability to summarize insights and best practices, and share them with partners and customers.
• Experience in managing and enabling strategic advertisers
• Ability to perform well in highly dynamic, rapidly changing environments
• Background working with both internal and external partners
• If you have a disability or special need that requires accommodation, please don't be shy and provide us some information .

Benefits

Additional Information

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles . We are looking for a Senior Account Manager to join our team in China! You'll collaborate with cross-functional teams within Snap, as well as external stakeholders to grow advertising revenue. The role includes thinking strategically about how to tailor Snap's products to a client's unique needs to setting a campaign live to troubleshooting and quickly resolving issues as they arise.

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