Senior Staff Product Marketing Specialist

Responsibilities

• Channel Engagement Planning Work with Product Groups and Solutions Team to plan release schedule
• Building Marketing plan around release schedule
• Work with Sales on Engagement Plan
• Customer Engagement & Opportunity Development Present at Distributor offices
• Hold Workshops with Distributors and Customers on new Solutions and NPI's
• Support team in building relationships with key accounts and ecosystem partners (internal and external).
• Guide the identification of solution-level and product level opportunities and differentiation across key industrial segments.
• Solution Enablement & Evangelism Direct the promotion and positioning of relevant application-focused solutions.
• Champion cross-business solution initiatives at a strategic level.
• Cross-Functional Collaboration Facilitate collaboration between the BD team, field sales, FAEs, marketing, and business units.
• Represent the regional voice in corporate planning and solution development.
• Feed market intelligence back into business units.
• Education: Bachelor's degree in Engineering, Business, or a related field
• 8+ years of experience in business development, marketing or technical sales
• This is a remote role based in the Boston area; candidates must be locally based to be considered.
• Deep understanding of the Industrial market, with experience in Building Automation, Industrial Automation, or Energy sectors.
• Proven ability to follow up on leads and develop relationships in the field.
• Strong strategic thinking, analytical, and communication skills.
• Ability to work effectively in a matrixed, cross-functional environment.
• The expected annual pay range for this position is $150K- $190K- . This position is also eligible for bonus opportunities and commission pay. Please note that final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate.
• At Renesas, you can:
• Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.
• Make a real impact by developing innovative products and solutions to meet our global customers' evolving needs and help make people's lives easier, safe and secure.
• Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.
• Are you ready to own your success and make your mark?
• Join Renesas. Shape Your Future with Us .
• Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination o

Benefits

Additional Information

Channel Marketing - Industrial Solutions is responsible for driving Channel engagements for our Solutions and New Product releases. They will focus on Channel meetings, Mass Market customers and driving application-level business opportunities through early customer engagement. Focus will be on the Industrial market, including applications in Building and Industrial Automation. This can include door locks, building security, HVAC and other technologies enabling next generation technologies. The role will be the regional lead for ensuring our local distributor partners have share of mind of our NPI's and Solutions. They will work with Sales, Product Group partners and Solutions Team to formulate plan of engagement at all local Distributor Partners.

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