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Expert Marketing Director

External
gsknch logoGsknch · - Shanghai - Huangpu District - The Headquarters Building, China
Full-timeOn-siteToday
AgileLeadershipStrategic Planning
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About the role

The role of Expert Marketing Director is to work closely with internal functions (brand marketing, hospital sales team, medical affaire etc.) to lead development of category's expert marketing plans, annual operating plans and medical education content, execution of key initiatives as appropriate to achieve continued company growth. Job Grade: G6

Responsibilities

  • § Lead Expert Marketing strategy and activation plan to support HP business growth and market share gain
  • § Top KOL/HCPs engagement to endorse brand value
  • § Co-work with MA to renew medical story to build distinctive brand proposition
  • § Support brand marketing to transfer brand benefit into consumer language
  • § Lead Expert Marketing team on digital transformation, build digital HCPs engagement platform
  • § Explore board medical market business opportunity
  • § Build strong OTC Expert Marketing team with good leadership
  • § Lead conversation and review with global category team
  • Qualifications and skills
  • Essential
  • § University or above major in Biology, Medical, Marketing/Management/Business Administration or related fields (health care marketing related degree are preferred)
  • § 10 years+ working experience in MNC, Top500 Pharm company or health care company or FMCG industry in related marketing fields are preferred Good interpersonal skill Strong leadership skill
  • § Strategic planning and strong analytic skill Coaching and counseling skills
  • § 5 years people management experience Ability to influence and motivate people
  • § Digital communication knowledge and skills is preferred Good command in English
  • Job Posting End Date
  • 2026-07-07
  • Equal Opportunities
  • The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
  • Adjustment or Accommodations Request
  • Note to candidates
  • The Haleon recruitment team will contact you using

Benefits

Health insurance

Additional Information

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.


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