Marketing Specialist

Responsibilities

• These duties are not meant to be all-inclusive and other duties may be assigned.
• Write, create and edit external communication elements such as speaking notes, blog posts, social media posts, case studies, eNewsletters, email marketing campaigns, advertisements, specification sheets, etc.
• Support a world-class customer experience for company events ensuring communication content development, application and execution.
• Support the development of product, technology and company focused videos and animations for various digital platforms.
• Lead and manage photo and video shoots as needed including developing shot lists and ensuring safety standards are met.
• Assist in website content development, SEO and SEM campaign creation and execution, AEO strategies and long-term channel maximization strategies.
• Uphold brand standards across all digital and print touchpoints.
• Monitor and measure the impact and effectiveness of marketing efforts.
• Support multiple projects with competing and conflicting timelines and priorities.
• Collaborate with marketing colleagues, other functional groups, customers, agency partners and consultants to support overall business and department objectives.

Requirements

• Bachelor's degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.
• 2+ years of experience.
• Ability to travel up to 10% of the time.
• STANDOUT QUALIFICATIONS:
• HubSpot experience
• Graphic design experience
• Video creation and editing experience
• Digital asset management system experience
• Event management experience
• Exceptional writing and editing skills
• WORKING CONDITIONS
• The following represents general working conditions for this office-based role. Specific conditions may vary depending on business needs and individual circumstances.
• This role is primarily performed in a professional office environment with standard lighting, ventilation, and temperature-controlled settings.
• Duties are largely sedentary , requiring extended periods of sitting and using a computer and telephone.
• Visual acuity to operate a computer and read documents is required , along with auditory ability to participate in virtual and in-person meetings.
• Occasional movement within the office environment is necessary, including walking short distances, standing, or reaching for files.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.
• Pay Range:
• $57,600.00 - $90,400.00
• Oshkosh is committed to working with and offering reasonable accommodation to job applicants with disabilities. If you need assistance or an accommodation due to disability for any part of the employment process, please contact us at corporatetalentacquisition@oshkoshcorp.com.
• Oshkosh Corporation will

Benefits

Additional Information

The Oshkosh Corporation Vocational segment leverages the power of our people, brands, and strength in technology to improve the safety, cleanliness, and productivity of our communities. The Vocational segment includes market leading brands McNeilus, Oshkosh S-Series, IMT, Pierce, MAXIMETAL, Oshkosh Airport Products, and Frontline Communications. Our purpose-built products serve our communities with carefully designed and engineered refuse trucks, front-discharge mixer trucks, fire apparatus, Airport Rescue and Fire Fighting trucks, service vehicles, and command trucks. Our products are designed to perform under the toughest conditions. The Marketing Specialist creates excitement, awareness and preference for multiple brands within the company's Vocational segment through meaningful communications, storytelling, events and brand alignment. The Marketing Specialist will create digital content, campaigns and events designed to engage various audiences and spotlight the company's culture, products, technologies, services and lifecycle solutions. This team member will work collaboratively with marketing colleagues, functional teams, customers and external partners.

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