E-Commerce Merchandiser

About the role

Zenni pioneered the online eyewear industry in 2003 with a mission to make eyewear affordable and accessible for everyone. With complete prescription pairs starting under $10, Zenni offers adults and children the freedom to see clearly and express themselves through a wide selection of high-quality prescription glasses, sunglasses, protective eyewear, and non-prescription frames - curated with fashion, function, and style in mind. Based in the San Francisco Bay Area, Zenni has redefined the traditional retail model, emerging as the premier destination for online eyewear in the United States while surpassing 70 million frames sold globally. Zenni is proud to be the Official Eyewear of the San Francisco 49ers, Columbus Crew, Monster Jam, WWE, Team Liquid, and more. Zenni has collaborated with designers and tastemakers on exclusive collections, including Chase Stokes and George and Claire Kittle. For more information, visit zenni.com . As an E-commerce Merchandiser , you will be responsible for understanding user behavior through the lens of data to optimize the customer facing experience by utilizing merchandising best practices to manage the presentation on our ecommerce platform. You will work closely with cross-functional teams, including marketing, creative, and product development to ensure our website offers a seamless shopping experience that drives conversion and revenue growth. You will also be responsible for analyzing data and market trends to optimize our product assortment and make informed business decisions. This role will be reporting to the Manager, E-Commerce Merchandising.

Responsibilities

• Strategy : develop and execute ecommerce merchandising strategies and tactics that align with company objectives and goals.
• Supporting A/B testing : propose and QA test variants in support of merchandising tests; document results and compile findings for review.
• Content Management : manage day-to-day content updates including banners, product placements, and promotional modules.
• Utilize : web analytics tools to track and measure the effectiveness of ecommerce merchandising strategies and make data-driven decisions.
• Algolia (eg. pinning/boosting/burying) and submits PLP sort/content update/etc requests through JIRA and ClickUp.
• Report : merchandising performance reporting across categories, surfacing trends, and recommendations
• Conducting : regular analysis of sales performance, customer behavior, and market trends to optimize product assortment and improve customer experience.
• Manage : the ecommerce product catalog, including product optimization, categorization, and attribution.
• Collaborate : with cross-functional teams to develop and execute promotions, campaigns, and site merchandising tactics that drive conversion and revenue growth.
• Monitor : competitive landscape and industry trends to identify opportunities for growth and improvement.
• Partnership : with the product team to ensure website content and product information is accurate and up to date.

Requirements

• 3+ years of experience in ecommerce merchandising
• Strong analytical skills and ability to interpret data to make informed decisions
• Excellent communication and collaboration skills to work effectively with cross-functional teams
• Experience with ecommerce platforms and web analytics tools such as Google Analytics, ContentSquare, merchandising tools like Algolia, or Bloomreach, ClickUp (or something similar)
• Knowledge of SEO best practices and how to optimize website content for search engines
• Ability to manage multiple projects simultaneously and prioritize tasks based on business objectives
• Strong attention to detail and organizational skills
• Bachelor's degree in marketing, business, or related field
• Experience preferably in retail or consumer goods environment
• Passion for ecommerce and staying up to date with industry trends and best practices
• U.S. Perks & Benefits:
• Annual Bonus Program
• Healthcare: 100% premiums covered for medical, dental, and vision for employees (50% for dependents)
• Basic Life and AD&D with option for additional voluntary coverage
• Short and long term disability coverage
• 401k with up to 4% match
• EAP and Spring Health that gives you and dependents access to free therapy and coaching
• Free access for you and your family to our digital wellness platform - Wellness Coach
• Generous PTO in addition to our Week of Zen - the time between Christmas and New Year's to relax and recuperate
• Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents
• Family forming & fertility support and services through Maven
• Annual Zenni Gift Card - to use towards our products!

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