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Customer Engagement Manager - Lead Management & Growth

External
If Insurance logoIf Insurance · Espoo
Full-timeHybrid2w ago
AgileCRMCross-functional Collaboration
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About the role

We are looking for a strategic and results-driven Customer Engagement Manager with a strong focus on lead generation, prospect management , and growth. In this role, you will work at the intersection of customer journeys, data-driven engagement, and sales execution - turning insight into actions that drive measurable impact. You will play a key part in shaping personalized customer journeys while ensuring a steady and conversion-ready flow of leads to our telemarketing teams. In this role you will Translate business and customer insights into actionable customer engagement activities with measurable results. Own and drive lead generation strategies, primarily through digital channels, securing a consistent flow of high-quality prospects to support our sales targets and growth ambitions . Monitor and analyze performance across the full funnel - from lead to sale - identifying optimization opportunities and driving continuous improvement . Collaborate closely with proactive sales operations to understand performance drivers and conversion barriers and translate insights into action . Lead and facilitate discussion with local cross-BU management team and key stakeholders (e.g., Sales Management in Customer Centers & Sales) on lead generation, prioritization and result follow-up. Drive data-informed decision-making by actively contributing to growth discussions and business prioritization . Define and communicate data and tracking requirements to IT and other stakeholders . Build internal networks by fostering strong cross-functional collaboration across teams, markets and competences . Identify new growth opportunities by staying on top of market trends and continuously exploring new lead sources and growth opportunities .

Benefits

In the same way that we place high demands on you as an employee, we also expect you to place high demands on us as an employer. Here are some of the be nefits of workin g at If:An inclusive work environment where everyone is welcomeCareer and development opportunities in the biggest insurance company in the NordicsA highly skilled and collaborative professional environmentPos s ibility of hybrid workplaceHealth promoting workplace with wellness allowance and sports activitiesGreat insurance benefits, lunch benefit etc.Who are you?We expect you to haveStrong understanding of the local business and market dynamics, including critical partnerships.Ability to take end-to-end ownership of complex initiatives, leading stakeholder discussions and driving delivery from idea to implementation .Solid understanding of sales processes and funnel optimization, with the ability to connect insights to commercial outcomes .Experience in digital marketing, CRM, and data-driven lead generation is preferred .Data-driven and analytical mindset, with the ability to turn insights into action .Excellent collaboration skills and experience working in cross-functional environments and building trust-based relationships across teamsStrong communication skills, both in operational and strategic contexts .Proactive and structured way of working, with a drive to continuously improve and innovate .Fluency in Finnish and proficiency in English .About the unit and teamAdditional facts and the recruitment processApplication deadline: Screening and interviewing will start immediately ; A pplication deadline is 11 th of June, 2026 .To apply for the position: Please attach your CV. You don't need to send us a cover letter, instead please answer the questions later in the recruitment process when applying.Work location: Espoo orHealth insurance

Additional Information

Do you want to shape data-driven customer journeys that create value for our customers and support growth through high-quality lead and prospect management?


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