Director of Engineering Core Commerce Platform

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SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application. YOUR MISSION The Director of Engineering - Core Commerce Platform owns the technology foundation that powers every commercial transaction in our DTC ecosystem. This role carries direct product technology accountability for a portfolio of mission-critical commerce capabilities. This is a platform-first, API-first engineering leadership role. You will architect and deliver a composable commerce foundation built on best-in-class packaged solutions and open-source technologies ensuring every capability is pluggable, scalable, and reusable across channels. AI-native engineering is not optional: you will embed intelligent automation, agentic workflows, and AI-driven decision-making into the commerce engine itself. As PUMA continues to scale its DTC Engineering organization, our leaders are expected to be visible culture builders. These roles are office-based and require regular in-person collaboration to accelerate decision-making, strengthen team cohesion, foster innovation, and build a world-class engineering capability from the ground up. Key Responsibilities & Scope of Ownership: Basket & Checkout - cart management, checkout orchestration, address, tax, and shipping services. Payments - payment gateway integrations, payment method management, fraud signals, refunds, and reconciliation. Cross Channel Inventory Availability - A centralized availability layer acting as the single source of truth across all channels, governed by real-time ATP calculation and network/channel segmentation. Omnichannel Order Management System (OMS) - order lifecycle, inventory allocation, split fulfilment, returns and exchanges. Post-Order - fulfilment tracking, consumer notifications, returns portal, and post-purchase experience. Membership & Loyalty - tier management, points engine, rewards redemption, and member identity. Social & Agentic Commerce - conversational commerce, social checkout integrations, AI agents for purchase assistance and order management. API-First & Composable Commerce Architecture Define and execute a composable, API-first commerce architecture ensuring every capability is exposed as a clean, versioned, and well-documented API consumable by any channel (web, mobile, voice, agentic). Own the composable commerce reference architecture for DTC: MACH-aligned (Microservices, API-first, Cloud-native, Headless) services that integrate seamlessly with SFCC, Fluent Commerce, and APIGEE. Design for pluggability that ensures payment providers, fulfilment partners, and loyalty engines can be swapped or extended with minimal coupling. API governance - versioning strategy, deprecation policy, and contract testing. Technology Vision & Product Roadmap Delivery Own the technology strategy and engineering roadmap for the Core Commerce Platform, delivered in partnership with the product organisation. Translate business requirements for checkout optimisation, payment success rates, loyalty growth, and fulfilment efficiency into technical solutions. Balance investment between packaged solution capabilities (SFCC, Fluent Commerce) and custom open-source components by making principled build/configure/extend/buy decisions. Lead the technical strategy for Social Commerce integrations (Instagram, WhatsApp commerce, TikTok Shop) and Agentic Commerce. Packaged Solutions & Open-Source Engineering Technical & strategic ownership of Fluent Commerce OMS configuration, customisation, and integration including order routing rules, inventory network design, SLA management. Lead Salesforce Commerce Cloud (SFCC) platform engineering for commerce services. Drive payments engineering: integration with payment gateways (e.g. Adyen, Razorpay), tokenisation, alternative payment methods, and reconciliation. Lead the Membership & Loyalty platform - ensure real-time points, tier transitions, and reward redemption work at scale. AI-Native Commerce Engineering Embed AI natively into the commerce platform: intelligent checkout assistance, AI-powered fraud scoring, automated order exception handling, and demand-aware inventory allocation. Lead the technical design and delivery of Agentic Commerce capabilities. Partner with the Consumer Intelligence & Engagement team to ensure commerce events feed personalisation and intelligence loops. Apply AI to operational excellence - anomaly detection in payment flows, automated reconciliation, smart fulfilment routing. Scalability, Reliability & Governance Own SLAs, SLOs, and SLIs for all Core Commerce Platform services by ensuring 99.99%+ availability for checkout and payments during peak commerce events. Lead capacity planning,

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