Sr Associate, Local Marketing - The Medicine Shoppe® Pharmacy

Responsibilities

• Develop, present and update local marketing plans to pharmacy owner s , based on their needs and objectives .
• Develop and execute local marketing requests , such as anniversaries, mailings, newspaper ads, radio ads, in- store promotion s, display s , social media ads, etc.
• Support pharmacy owners with their local marketing needs by making recommendations to achieve their business objectives and coach them through the timelines, media investment and technical challenges , if any .
• Develop and execute the creation and delivery of local marketing tools and programs for groups of pharmacy owners, such as turn-key bundles, marketing toolbox material s, and templates .
• Us e available advertising reports (Google Analytics, Facebook Business Manager, etc.) to measure and analyze the performance of local campaigns and make recommendations to pharmacy owners .
• Monitor consumer comments /reviews on the Google My Business dashboard and other community sites and escala t e situations t o pharmacy owners as needed.
• Collaborate closely with the Brand Marketing Specialist to adapt national advertising campaigns into local campaigns .
• Regularly c ommunicate the local marketing offer ing to owners to drive engagement and usage of services .
• In collaboration with the retail learning academy team, develop and update local marketing guides, webinars or workshops for pharmacy owners.
• Create timelines for all projects and strictly a dhere to deadlines and budgets .
• Collaborate closely with the graphic studio and follow up on studio briefs for graphic projects .
• Execute all billing for local marketing initiatives and programs
• Ad hoc tasks as needed

Requirements

• Bachelor's degree , or equivalent, in a marketing, digital marketing , or communications related field
• 2-5 years of relevant experience, preferably in retail , pharmacy, or healthcare
• Proven track record of being able to manage multiple projects simultaneously
• Strong understanding of marketing principles
• Strong proficiency in Microsoft Office software (Outlook, Word, PowerPoint, Excel)
• E xperience with social media, Meta Business Manager, Google marketing platforms, Google Analytics
• Experience with Asana project management software is a plus
• Experience with billing and/or SAP is a plus
• Excellent verbal and written communication and presentation skills (in English)
• Customer-centric m indset and strong interpersonal skills; comfortable communicating with pharmacy owners via email and phone on a regular basis
• Excellent organizational and project management skills; ability to manage multiple projects simultaneously while maintaining deadlines and budgets
• Resourcefulness, initiative, and a results-oriented approach
• Strong attention to detail and accuracy
• Excellent analytical skills ; ability to track campaign performance and identify areas for optimization
• Ability to collaborate effectively with other colleagues and teams; ability to adapt to changing priorities

Benefits

Additional Information

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve - we care. What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow's health today, we want to hear from you. Job Summary Reporting to The Medicine Shoppe Marketing Manager, the Sr Associate, Local Marketing will be responsible for the coordination and deployment of local marketing programs and initiatives across The Medicine Shoppe pharmacies in Rest of Canada (Canada excluding Quebec) . The Sr Associate will plan, recommend and implement local marketing solutions to support pharmacy owners as needed. With strong attention to detail, the Sr Associate is action-oriented and has the ability to successfully lead multiple projects and meet deadlines. The y are expected to collaborate and share best practices with other local marketing Associates in The Medicine Shoppe and other pharmacy banners . They will work directly with pharmacy owner s, vendors and internal departments to achieve the best results , where their professional client -facing service and communication skills will be required .

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