National Director, Business Development
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The National Indigenous Solutions Practice, a division of People Corporation, is a trusted Group Insurance & Retirement practice proudly serving Indigenous employers across Canada. The National Indigenous Solutions Practice comprises of three sister companies - Eagle Bay Financial (Burnaby, BC), Life Benefit Solutions (Winnipeg, MB) and WP Pension and Benefits (Burlington, ON) who all specialize in designing benefit programs that thoughtfully integrate Non-Insured Health Benefits (NIHB), supporting equity between Status and non-Status employees. Our mission is to deliver customized, community-conscious solutions that meet the unique needs of Indigenous and non-Indigenous employees alike. We are seeking a National Director of Business Development to lead the growth of our National Practice and strengthen our presence across the country. Based in Winnipeg, MB, this full‑time hybrid role is ideal for a strategic, relationship‑driven sales leader who thrives in building long‑term partnerships and driving national growth initiatives. Reporting to the Vice President, National Indigenous Solutions, you bring a strong track record in the medium to large Indigenous market, and/or public sector benefits space. You excel at developing sales plans, identifying market opportunities, and coaching a high‑performing team. You are also highly consultative-skilled at uncovering client needs through the RFP process, collaborating with internal experts, and delivering compelling, high‑quality proposals and presentations that showcase our unique value. **We strongly encourage First Nations and Indigenous applicants to self-declare in your cover letter The Director, Business Development will: Originate and develop pipelines Originate and uncover new strategic partnerships, client opportunities, and growth possibilities Complete and/or facilitate in-depth RFPs for private and/or public sector opportunities Identify sales opportunities by prospecting, networking, and mentoring consultants to build a sales pipeline Locate, consider, and engage with sources of lead generation for the sales team Be the lead point of contact for third party broker relationships Develop standardized training modules supporting business development Sales Leadership, Strategy and Execution: Locate, interview, and hire sales team members Onboard, train, and bring new sales hires to proficiency in the sales process Be accountable for growing sales nationally, within the industry or sector, or product group Oversee the development and success of a team of 4-6 Business Development Consultants Business Planning & Strategy Development Be responsible for meeting annual business development goals Create sales strategies aligned to the sector and geography of individual sales consultants Manage the end-to-end sales cycle of group insurance, retirement, administration, wellness, HR services and/or related products Develop strategies for new or emerging channels of growth potential Create a formal, annual sales plan Establish the value proposition and understand the go-to-market strategies within the existing suite of products and services Ensure that prospective client's needs and requirements are fully understood and represented in the design of RFP and finalist presentations Develop pricing strategies and track competitive market costs Identify the client's strategic needs, Total Rewards strategy, insurance risk philosophy, and recommend appropriate plan design Present, coordinate, and review all proposals and finalist materials Work in close collaboration with the National Indigenous Solutions Leadership team Support the lead consultant with interactions and communications with prospective clients Maintain positive relationships with other departments and client decision makers Ensure all sales data is tracked accurately using CRM Support on-site presentations to clients and prospective clients Ensure customer service commitments align with National Best Practices Project a respectful, positive, professional image at all times Establish clear sales goals, targets, and budgets for Sales Consultants and ensure alignment to approved sales plans People Leadership & Team Development: Collect, monitor, and analyze sales performance data including pipeline health, forecasting accuracy, and KPIs Implement and maintain sales processes, systems, and tools for sales planning and forecasting Monitor client, market, and competitive trends to identify growth opportunities and risks Collaborate with service, finance, and leadership teams to ensure smooth client transitions Ensure all customer-facing materials meet People Corporation branding and compliance standards Partner with Finance and Leadership on timely, accurate reporting Provide day-to-day people leadership including coaching and performance management Lead selection, onboarding, training, and development of sales team members Promote a culture aligned with People Corporatio
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