Content Creator and Strategist

About the role

For too long, the bra industry was stuck in outdated ideas, forcing women to choose between feeling sexy or comfortable. So in 2013, Heidi Zak and Ra'el Cohen created Thirdlove-a third, better option designed to help women look and feel their best. Prioritizing real-world fit over outdated standards, Thirdlove disrupted the industry by inventing half-cup sizes and the Fitting Room® quiz. The result was a more precise fit that offered comfort without sacrificing style. Today, Thirdlove remains an innovative design-led brand, handling everything from R&D to the supply chain in-house to get every detail just right. How We Work Our culture is inclusive, collaborative, fast-paced, and data-driven. We've been certified as a Great Place to Work® for four consecutive years, based on feedback from our own team. If you want to make an impact while propelling your career forward, we'd love to hear from you.

Responsibilities

• All Instagram and TikTok content creation, editing, posting, and community management
• Office/UGC/Editorial -style video shoots in the office,, around the city etc.
• Graphic and motion assets for social in tandem with sr. video editor
• Participation in retailer launch content (new innovations, new retailer wins) alongside creative and marketing team
• Reporting, responding to community and working with Ai tools to help measure success and determine opportunities
• Be open and curious about platforms that can help you for reporting for data accuracy.. Such as Nectar for scheduling and publishing, sourcing Ai tools for engagement and analytics
• Support execution of operational initiatives such as giveaways and boosting consistency
• Maintain quality control across captions, tagging, links, and publishing cadence
• Utilize internal software/processes like social asset organization in Canto
• You Have
• 5-10 years of experience in social media execution, content operations, or digital marketing, either for a brand or a personal channel that represents tractions and brand identity
• Strong creation skills, understanding of video skills, and comfortable shooting, editing, voice over and production from ideation to execution
• Hands on experie

Requirements

• What You Will Own And How You Will Make A Difference
• Develop and produce videos for IG,IG Stores, TT, Youtube etc.
• Work closely with our creative team and marketing partners to understand what content is produced vs whats needs
• Study and understand the brands identity, voice/values and decouple your identify from the brands, but have a pulse on what brands she would like/speak to work and want.
• Build and manage the content calendar across IG,TT, and other various social platforms ensuring alignment with campaigns, launches and brand identity.
• Source and brief photo and video content for the grids, ensuring its elevated, polished and brand right with the alignment of copy/tone
• Lead day to day management of social channels, including publishing content, community engagement and DMS
• Work closely with CX team to find synergy and alignment across customer curiosity and FAQS
• Respond, repost, comment and meme in real time. Infusing the voice into the cultural conversations
• Track and surface great UGC in partnership with marketing that can be reshared or amplified across our channels
• Stay plugged into online culture and trends- knowing when to jump on one, remix it or start your own, awareness of notable shifts in the social landscape

Benefits

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