Director of System Marketing and Advertising - Marketing and Communications - Full Time (Onsite)

About the role

Reporting to the Vice President Marketing and Communications, the Director of System Marketing and Advertising will lead integrated marketing , advertising , and communications strategy and execution enterprise-wide including Centers of Excellence , key clinical programs and service lines , physician-facing marketing, events supporting clinical programs, and retail services. Th is position will oversee the development and execution of a proactive multi-channel marketing and communications strategy informed by customer insights, data analysis, business intelligence, and organizational priorities to strengthen Elliot Health System's brand positioning and status while driving growth .

Responsibilities

• P roactively provi des subject matter expertise to properly advise and manage client expectations and direct the day-to-day priorities and operations of the department's marketing and advertising team.
• Serves as a strategic partner to department teams, physicians, clinical and operational leaders, and senior leadership to ensure integrated marketing, advertising, and communications initiatives align with organizational and growth priorities.
• E nhance s internal and external clinical program engagement; develops related content positioning and actively participates in the planning and execution of various client and team member meetings.
• Evaluates and helps manage marketing-supported vendor relationships, including oversight of request for proposal processes and negotiation and management of vendor contracts in collaboration with Marketing and Communications senior leadership.
• Regularly scans in ternal and external environment s for marketing and communications improvement opportunities; proactively identifies issues and opportunities impacting the system's reputation and brand .
• Guides team members with the planning of special events , open houses, and other related activities, in coordination with other members of the systems' Marketing and Communications and Public Relations team.

Requirements

• Bachelors Degree in Marketing, Communications, English, Journalism, or Business Required. Masters Degree Preferred.
• A minimum of 10 years of relevant, progressive leadership experience in an integrated marketing and communications or business capacity. Experience in an healthcare organization required.
• What Elliot Health System Has to Offer
• Health, dental, prescription, and vision coverage for full-time & part-time employees
• Short-term disability, long-term disability, and life insurance coverage
• Continuing Education Reimbursement Programs and Tuition Discounts for employee, spouse and dependents!
• Discount programs for Auto, Home, Pet, legal and more!
• 403(b) Retirement Savings Plan
• And more !
• Work Shift:
• Day: On-site up to 4 days per week, 1 day flexible.
• SolutionHealth is an equal opportunity employer and all qualified applicants will receive consideration for employm

Benefits

Additional Information

Come work at the best place to give and receive care! Job Description: Director of System Marketing and Advertising | Marketing and Communications | Full Time position onsite with 1 day a week flexible to work from home.

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