Senior Manager, Content Marketing

Responsibilities

• Develop and own a comprehensive content marketing strategy and editorial calendar aligned with company goals, buyer personas, and key channels.
• Own hands-on development of high-quality content across formats and channels, leveraging AI tools to improve efficiency, optimize SEO/GEO/AEO, and maximize discoverability.
• Collaborate with cross-functional marketing teams, including demand generation, events, and product marketing, to ensure cohesive brand messaging.
• Monitor content performance using KPIs and analytics, delivering actionable insights for continuous improvement.
• Lead and mentor a team of copywriters and agency partners, while overseeing content governance, workflows, and operations for consistency and scalability.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• 7+ years of experience in content strategy, content marketing, or a similar role, ideally within SaaS or the manufacturing technology space.
• 3-5 years of experience managing people, including leading team members and managing contractors and agency partners.
• Deep understanding of SEO best practices, emerging GEO/AEO strategies, and content optimization techniques for better search engine and LLM visibility.
• Advanced writing and editing capabilities with an adaptable, brand-consistent tone, supported by a strong portfolio of B2B content and campaigns.
• Data-driven mindset with the ability to analyze KPIs and adjust strategies accordingly.
• Preferences / Nice-to-Haves
• Prior experience working for a Portfolio company of a Private Equity group
• Master's Degree
• Experience within the SaaS or manufacturing technology sector.
• Familiarity with CPQ, PLM, or CAD software.
• Working knowledge of content management systems (CMS) and digital asset management (DAM) tools.
• Familiarity with AI-powered content tools and emerging marketing technology trends.
• Experience creating multimedia content such as video or interactive tools.
• Background in campaign strategy.
• Qualified applicants will be asked to complete a 30-minute online assessment as a part of your application. The official working time zones are EST for US employees and CET for EMEA employees.
• Revalize designates standard working hours as 8:00 am to 5:00 pm Eastern Time (ET) for employees based in the United States and 08:00 to 17:00 Central European Time (CET) for employees operating within the EMEA region.
• Qualified applicants will be asked to complete a 30 minute online pre-employment assessment as part of the recruitment process.

Benefits

Additional Information

The Senior Manager, Content Marketing, will lead the development and execution of the content strategy for our global portfolio of SaaS solutions. Acting as a player/coach, this role combines strategic leadership with hands-on content creation to deliver engaging content experiences that build awareness, generate leads, and empower the customer journey across multiple channels. Location Remote in the United States (ET only)

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