Social Media & Content Manager (Individual Contributor)

About the role

With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world's leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality. Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market. At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us. Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come. Reports To Vice President, Communications

Responsibilities

• We're looking for a modern social media and content manager who understands how to build pipeline and define category leadership through smart, credible, and engaging content.
• This role is equal parts social media strategy, content capture, corporate storytelling and technical communication.
• You'll be the boots-on-the-ground content lead working closely with leadership, internal teams, and our creative/social agency partners to help bring the brand to life across platforms.
• The ideal candidate knows what makes great social content, understands how to capture strong moments in real time and ensures that content performs in a tangible way.
• This person should be highly collaborative, socially fluent, and capable of delivering in a highly technical, B2B-centric organization.
• What You Will Bring to ChargePoint
• Lead Social Media & Content Initiatives
• Ideate and execute the company's social media presence across platforms
• Collaborate on content calendars, campaign concepts, and platform strategy
• Identify content opportunities tied to company culture, products, leadership, customers, and industry trends
• Help shape messaging that balances brand, corporate communication, and technical credibility
• Capture Real-Time Content
• Serve as the primary in-office content capture lead at ChargePoint's headquarters
• Capture video, photos, interviews, behind-the-scenes moments, product demos, office culture, and executive content
• Work directly with internal stakeholders to gather content efficiently and professionally
• Coordinate with creative partners to ensure captured content aligns with campaign goals and platform needs
• Collaborate With Creative & Social Agency Partners
• Work closely with our creative agency and social media partners who support with editing, design, distribution and strategic execution
• Ensure creative and agency teams accurately represent technical and contextual information in the content they produce
• Amplify Technical & Corporate Communications
• Help translate technical concepts into social content that is clear, engaging and understandable
• Ensure content remains accurate and aligned with technical realities
• Act as a bridge between PMM and corporate communication teams
• Contribute to thought leadership, product storytelling, and executive brand content
• Support Internal Communication Activity Including Townhalls
• Leverage Data to Improve Performance
• Monitor content performance and audience engagement
• Help identify what messaging and formats resonate most effectively
• Support reporting, analytics, and performance optimization efforts
• Maintain a strong understanding of social trends, platform behavior, and digital engagement metrics. Translate this knowledge into the business impact
• You Might Be a Fit If You...
• Are comfortable capturing content in fast-moving professional environments
• Know what performs well across LinkedIn, Instagram, X, YouTube, and emerging platforms
• Can communicate effectively with both executives and technical teams
• Naturally ask smart, insightful questions during interviews and conversations
• Enjoy and understand technical concepts, effortlessly translating them into social content which performs.
• Think strategically while also being highly execution-oriented
• Are organized, adaptable, collaborative, and proactive
• Have experience supporting executive personal brands or corporate social strategy
• You'll work alongside experienced creative and social partners who help execute editing, production, and distribution - while you help drive the quality, direction, authenticity, and effectiveness of the content itself.

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