Principal Product Marketing Manager, AI

About the role

SUSE is a global leader of enterprise open source software. By transforming community innovations into secure, sovereign and AI-ready solutions, SUSE empowers customers to escape vendor lock-in and regain control of their IT destiny. Through industry-leading Linux, Kubernetes, Edge and AI infrastructure solutions, SUSE delivers the flexibility to innovate everywhere-from the data center to multi-cloud and out to the edge. Only SUSE also manages many Linux and Kubernetes distributions. At SUSE, Choice Happens because we prioritize community, interoperability and relentless innovation. Discover how we power mission-critical resilience at www.suse.com . Principal Product Marketing Manager, AI Job Description Principal Product Marketing Manager - SUSE AI About SUSE At SUSE, we believe every business is on a journey of digital transformation, and that transformation can be enhanced and accelerated by open-source innovation. SUSE products and our processes are designed around the collective wisdom of our customers, community, partners, and employees. As the Principal Product Marketing Manager for SUSE AI , you will be the definitive voice and chief storyteller for our AI portfolio. Reporting directly to the VP & General Manager of AI, you will own the end-to-end marketing strategy for our solutions designed to run AI workloads on top of a secure, cloud-native stack (built on SUSE Linux and Rancher). This is not a traditional marketing role. The AI landscape is incredibly noisy, and cutting through that noise requires a rare blend of deep technical acumen and world-class storytelling. You will be responsible for translating complex architectural advantages, like containerised AI workloads, edge inferencing, and secure open-source supply chains, into compelling, business-level value propositions that resonate with C-suite executives, IT leaders, and developers alike. From defining our global go-to-market strategy to crafting visionary keynotes and equipping our global salesforce and strategic partners, you will be the bridge between our cutting-edge engineering efforts and the broader market. If you are passionate about the intersection of open-source software, cloud-native infrastructure, and the AI revolution, this is your opportunity to define how the enterprise adopts AI for the next decade.

Responsibilities

• As the owner of the SUSE AI marketing strategy you will be responsible for:
• End-to-End Go-to-Market (GTM) Strategy : Own and execute the global GTM strategy for the SUSE AI portfolio. Define target audiences, buyer personas, market segmentation, ecosystem partners, and the channels required to drive awareness and adoption.
• Visionary Positioning & Messaging : Synthesise complex technical concepts into clear, differentiated messaging. You will define the narrative for why SUSE is the best platform for AI workloads, positioning us uniquely against competitors in the cloud and infrastructure space.
• Compelling Storytelling & Content Creation : Act as the lead author for high-value content. Produce engaging whitepapers, blog posts, visionary videos, website copy, and keynote presentations that establish SUSE as a thought leader in open-source enterprise AI.
• Ecosystem & Partner Marketing : Collaborate with strategic technology alliances (hardware vendors, cloud providers, ISVs, and System Integrators) to develop joint value propositions, co-marketing campaigns, and integrated GTM motions.
• Sales Enablement & Evangelism : Equip the global sales, partner, and customer success teams with the tools they need to win. Develop pitch decks, battle cards, demo scripts, and ROI calculators. Serve as an evangelist for SUSE AI at global conferences, webinars, and analyst briefings.
• Cross-Functional Leadership : Partner intimately with Product Management, Engineering, and broader SUSE Marketing teams to ensure alignment all the way through the release cycle. Act as the critical feedback loop between the market and the product team.
• Market & Competitive Intelligence : Keep a constant pulse on the rapidly evolving AI and cloud-native landscapes. Analyse competitor moves, emerging open-source AI projects, and customer trends to proactively adjust our messaging and influence the product roadmap.
• Your Profile
• You are a technologist at heart and a storyteller by trade. You don't just understand buzzwords; you deeply grasp the mechanics of how enterprise software, Kubernetes, AI, and machine learning models actually work in production.
• Required Skills & Experience
• 5-10+ years of experience in Product Marketing, Technical Evangelism, or Product Management within the enterprise softwa

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