Sr. West Regional Sales Director (Remote)

Responsibilities

• Analyze geographic, demographic, and economic data to identify markets presenting significant opportunities for Globe Life benefits products, including worksite, association, and direct-to-consumer channels.
• Develop and execute a structured territory development plan that prioritizes market entry sequencing, account targeting, and awareness-building activities within the assigned region.
• Partner with home office market analytics teams to validate opportunity assessments and refine territory boundaries as market conditions evolve.
• Significant travel within the assigned region is required; travel may exceed 50-70% of working time depending on region size and market development phase.
• Spend the majority of time within the assigned territory conducting in-person sales, agent development, and market-building activities.
• Occasionally travel to Globe Life's home office in McKinney, Texas for training, national sales conferences, and leadership meetings.
• Independently design multi-year regional growth strategies; recommend territory assignments.
• Raise awareness of Globe Life's portfolio of supplemental life insurance, accidental death, and related benefit products through community engagement, employer outreach, association partnerships, and direct sales activity.
• Represent Globe Life at industry events, community organizations, employer benefit fairs, union halls, and professional associations to build brand visibility and generate qualified lead flow.
• Collaborate with marketing to customize regional messaging and collateral that resonates with the demographic and employer profiles most prevalent in the territory.
• Serve as a subject-matter resource for agents and clients on Globe Life product features, underwriting guidelines, enrollment processes, and claims support.
• Meet or exceed individual and regional new-business production targets, measured by new annualized premium (NAP), policy count, and active policyholder retention rates.
• Conduct direct sales presentations to prospective individual and group clients, guiding them through product selection, application, and enrollment processes.
• Maintain a disciplined pipeline of qualified prospects using CRM tools, tracking activity, conversion rates, and revenue forecasts for reporting to leadership.
• Monitor in-force business within the territory to identify lapse risk and implement proactive retention and re-enrollment strategies.
• Hold accountability for regional quota attainment across all agents and distribution partners; conduct regular performance reviews and implement corrective action plans as needed.
• Identify, recruit, and onboard licensed life and health insurance agents and independent producers to expand distribution capacity within the territory.
• Provide structured coaching, field ride-alongs, joint sales calls, and product training to develop agent competency and productivity.
• Set clear performance expectations with agents; track production metrics and provide regular feedback and development planning.
• Lead development programs for junior sales staff.
• Ensure all agents operating in the territory maintain active and compliant licensing in applicable states and adhere to Globe Life's ethical sales standards and regulatory requirements.
• Prospect and develop relationships with employer groups, associations, unions, and affinity organizations to establish Globe Life as a preferred voluntary benefits provider.
• Design and deliver worksite enrollment programs, coordinating logistics with HR/benefits administrators and enrollment support staff.
• Negotiate access agreements and benefit communication strategies with employer decision-makers to maximize employee participation rates.
• Manage a portfolio of key regional accounts; develop strategic account plans with multi-year enrollment and revenue growth objectives.

Benefits

Additional Information

At Globe Life, we are committed to empowering our employees with the support and opportunities they need to succeed at every stage of their career. We take pride in fostering a caring and innovative culture that enables us to collectively grow and overcome challenges in a connected, collaborative, and mutually respectful environment that calls us to help Make Tomorrow Better. Role Overview: Could you be our next Sr. West Regional Sales Director ? Globe Life is looking for a Sr. West Regional Sales Director to join the team! This role is responsible for building sustained market presence in geographies where working families have meaningful, unmet needs for affordable supplemental life and health coverage. This role also serves as the critical link between Globe Life's product portfolio and those communities, identifying high-potential markets, establishing productive distribution relationships, and raising awareness of Globe Life Benefits products through direct sales activity and agent development, ultimately transforming geographic opportunity into measurable revenue and community impact. This is a remote / work-from-home position.

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at globelife? Share your experience