Local Marketing Manager

Benefits

Additional Information

Regional Marketing Planning - Work closely with regional sales managers to provide assistance, gather customer needs, market trends and competitive information - Assist to create and develop national marketing programs and tools that are targeted and make sure the implementation in local to the achievement of local sales and margin goals - Support the development of regional marketing planning including program and materials, evaluate its effectiveness - Support the preparation realistic & achievable objectives, strategies and tactics for local business development Regional Activity Management - Assistant with central Product Manager to implement and develop regional activities in terms of the brand strategies based on market size, opportunities and competition shares in the industry - Support the regional implementation of the product promotion and growth initiative activities - Provide support to submit reimbursement information and positioning based on strategic goals of the products for respective region - Coordinate with local sales team for any update to align product strategies - Provide training support to regional sales force on product knowledge and market intelligence Professional Relationship - Identify the opinion leaders in the respective region - Establish and keep professional relationship with local KOLs - Provide the sufficient support to local KOLs for regional marketing activities Cost Control & Monitoring - Input to regional financial planning related to product launch, customer satisfaction, scientific leadership and new business in respective region - Manage quarterly / annual expense within budget in respective region - Industry experiences: Minimum 3 years working experience in Pharmaceutical industry - Position experiences: Minimum 2 years working experience on central or local marketing Minimum 1 year sales working background is preferred - Language Skills: Fluent in English both oral and written - Computer Skills: Working knowledge, especially good at Excel and PowerPoint - Mobility: Willing to travel frequently - Other Special requirements: Thorough understanding on the healthcare industry(pharmaceutical and medical device markets) is a plus Good understanding of business and product knowledge with marketing sense Strong communication, interpersonal and presentation skill Strong analytical skills including business and financial management Autonomy/Independence, Assertiveness; a polished professional presence is essential Should be self-motivated, creative and well organized AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more: https://www.abbvie.com/join-us/reasonable-accommodations.html

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