Global Partner Marketing Lead, AI

About the role

About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies-from the world's largest enterprises to the most ambitious startups-use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. The Global Partner Marketing team extends Stripe's marketing reach to customers and prospects by educating, engaging, and enabling partners worldwide to build market awareness and generate demand for Stripe solutions and services. We market to, with, and through our partners to increase our reach, scale our impact, accelerate revenue growth, and support partners in expanding their businesses with Stripe. This role will work closely with the Agentic Commerce and AI GTM team, part of the newly-formed AI growth team, to cultivate and expand our relationships with leading AI companies and major technology partners, thereby driving the next wave of growth of Stripe's suite of agentic commerce products.

Responsibilities

• Partner closely with the AI Growth team, Product Marketing, and Product to gather inputs and align on strategies that support mutually beneficial opportunities
• Define annual joint marketing strategies, objectives, and success metrics for a portfolio of strategic AI partners
• Develop aligned messaging and produce bespoke co-marketing campaigns and activations with your portfolio of partners
• Execute co-marketing initiatives (e.g. joint email campaigns, co-branded webinars, etc.) to drive new user acquisition, increase product upsell, and generate sales pipeline with and through partners
• Deliver account based marketing plans to support GTM strategies aligned with sales
• Integrate partners into Stripe-led campaigns by collaborating with cross-functional marketing teams such as Campaigns, Product Marketing, Regional Marketing, and Demand Generation
• Define scaling mechanisms to provide marketing resources and enablement that support a scaled partner motion
• Manage marketing budgets with each partner to drive ROITrack and evaluate the performance of co-marketing activities, sharing insights with the team to identify the most effective strategies and recommendations

Requirements

• We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
• Minimum requirements
• 5+ years of relevant B2B marketing experience that can span marketing, product marketing, or partner marketing
• At least 2-3 years of product marketing or go-to-market experience; experience working with payments, AI, or commerce preferred
• Experience working closely with go-to-market partners to build joint marketing plans and execute marketing programs and campaigns that drive mutually beneficial KPIs and new customer acquisition and pipeline generation outcomes
• Experience shaping joint messaging and creating content with partners
• Demonstrated experience in measuring and improving the ROI of marketing investments through an indirect business model leveraging partners
• Deep understanding of the user journey through a partner distribution channel and funnel, sales cycle and product lifecycle and their respective requirements on the partner marketing organization to drive attach and revenue
• Strong skills in building relationships with existing and new partners to align plans, drive clarity, and ensure effective communication of progress
• High agency and adaptability, thriving in a fast

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