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Regional Marketing Manager, Americas (Contract)

External
Full-timeOn-site1mo ago
IoT
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About the role

Now is an amazing time to join Nozomi Networks as we build the future of OT and IoT cybersecurity. We defend some of the world's largest organizations and critical infrastructure in more than 68 countries and we're just getting started. Our AI-powered cybersecurity platform secures operational technology (OT) and Internet of Things (IoT) infrastructures for enterprises and government entities across energy, manufacturing, transportation, resources, and critical infrastructure. This is a fixed-term contract (5 months) to cover a maternity leave. Nozomi Networks seeks a Regional Marketing Manager for the Americas on a 5-month maternity cover contract. This role is responsible for developing and implementing the Americas go-to-market (GTM) strategy with an emphasis on field and channel marketing, partner collaboration, campaign orchestration, ABM (Account-Based Marketing), digital marketing, and demand generation. In this role, you'll work closely with the marketing, regional sales and partner teams to build regional marketing plans, promote brand awareness locally, and execute and own ABM and demand generation programs that directly contribute to pipeline creation, acceleration, and conversion Channel marketing experience and campaign orchestration are a must. This role is accountable for delivering measurable outcomes, including pipeline generation, conversion rates, and marketing-attributed revenue. As a Regional Marketing Manager you will be responsible for developing the Go-to-Market plan for your assigned Americas territory to drive demand, with a strong focus on channel marketing strategies that scale and leverage the partner ecosystem effectively. In this role, you'll be in charge of deploying integrated marketing campaigns and lead generation programs that support key regional initiatives. You'll work closely with regional sales, partner, and marketing teams to meet pipeline targets. Channel marketing knowledge is critical to ensure effective execution with our partner ecosystem. You will own performance tracking across campaigns and channels, with clear accountability on pipeline contribution, conversion, and ROI. This role requires strong motivation, collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication. The ideal candidate will be a self-starter with startup experience, capable of thriving in a fast-paced, channel-driven environment. In this role, you will: Own the overall Go-to-Market plan for your assigned Americas territory with input and expertise from key internal stakeholders and the Global Head of Field and Partner Marketing Own pipeline creation and acceleration for the Americas region - driving measurable contribution to pipeline targets, improving conversion rates, and supporting revenue attainment in close alignment with Sales Design and execute integrated, multi-channel demand programs (field, digital, and partner-led) to generate high-quality pipeline and improve funnel conversion across key accounts and segments Partner closely with Sales and BDR teams to optimize lead follow-up, qualification, and conversion, ensuring strong pipeline progression and velocity Track and own performance against pipeline KPIs, including pipeline generated, influenceford revenue, conversion rates, and ROI by channel and campaign Drive partner-sourced and partner-influenced pipeline through structured co-marketing programs and joint GTM execution Serve as liaison to Sales team, be their advocate and conduit to the larger organization Maintain relationships with regional partners, conference organizers, and influential associations Leverage social media to raise awareness and further promote our presence at various events Monitor industry trends and competitor activities in the Americas region An affinity for measurable outcomes and experience in a highly data-driven marketing organization is a must Manage regional budget, accurately estimate costs, and manage execution Track performance results and act as a key partner to the BDR team to ensure alignment on lead quality, follow-up, and conversion Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs To be successful in this opportunity, you will have: 5+ years of direct experience in a B2B field and/or channel marketing role, ideally within a cybersecurity or enterprise software company Experience aligning with partner organizations to build regional partner marketing strategies that deliver mutual business value and enable scale across your overall marketing plan Strong experience executing live and virtual events, including event and booth design, theme development, and pre- and post-event planning Excellent project management and organizational skills, with the ability to execute marketing programs from planning and conceptualization through execution and measurement Experience buildin


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