Senior Analyst, Analytics & Insights

About the role

Our tone is professionally sassy. We embrace meat raffles, hot seats, and the occasional Jell-O shot. We like staff meetings that are informative, educational, and at times, damn funny. We believe in no hierarchy, no bullshit, no politics. Just honest, hard work and great fun. Equal Opportunity Employer: We are an equal opportunity employer, dedicated to a policy of nondiscrimination in employment on any basis including race, color, creed, gender, sexual orientation, age, disability, religion, national origin, marital status, familial status, ancestry, status as a veteran, status with regard to public assistance and any other characteristic protected by law. Bold Orange does not and will not discriminate against employees, prospective employees, clients, or vendors.

Requirements

• At least 5+ years domain experience within digital analytics, marketing analytics or related field.
• Working knowledge of SQL and Python (incl. Pandas) for analytics and machine learning
• Experience with statistical modeling and experimental design, including randomized control designs, regression modeling, decision tree / random forest classification, or other machine learning approaches.
• Bachelor's degree in data science, business analytics, social sciences, or another related discipline with meaningful exposure to data analysis.
• Ability to thrive in a highly collaborative, cross-functional environment where analytics supports and works closely with tech, creative, and execution teams
• Innately curious and keen to learn new skills and new tools
• Excellent communication skills - verbal and written. This is a client-facing analytics role.

Additional Information

About Bold Orange: Bold Orange (BOCO) is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside, future focused perspective to our clients. Position Summary: Bold Orange (BOCO)'s growing Analytics & Insights team is seeking a Senior Analyst with at least 5+ years of hands-on experience analyzing marketing & customer datasets and experience building machine learning models and/or statistical experiments. A Senior Analyst in the team will be expected to lead the hands-on analytics work end-to-end in these projects, with constant support and mentorship from a Director. This end-to-end work can include identifying what datasets are worth analyzing, provisioning & cleaning data, data exploration & modelling (clustering, forecasting, driver models, etc.), developing actionable insights, designing compelling data visualizations, and presenting / discussing recommendations with clients. Across BOCO Analytics projects, someone in the Senior Analyst role will need to leverage their previous experience and bring a curious, creative energy for ongoing learning. With analytics work spanning customer transactions data, search/AI & web analytics data, email & SMS engagement data, media investment & engagement data, product & in-store reviews data, and more, our team needs to bring fundamental analytics skills and an agile mentality for exploring new domains. The ideal candidate has at least 5+ years of hands-on marketing analytics experience including knowledge of both SQL and Python, comfort with Snowflake and/or other cloud data platforms, and demonstrated experience organizing, integrating, analyzing, and interpreting data to form a clear, compelling story. Experience with digital analytics tools (Google Analytics, digital ads platforms, ESPs, etc.) is not required but preferred. Benefits That Matter: Our benefits are designed to support life's many stages-expected and unexpected. Eligible employees can access: - Medical, dental, and vision insurance - Virtual mental health support - Health Savings and Flexible Spending Accounts (including dependent care) - Infertility and critical illness benefits - 401(k) with generous 6-10% employer contribution - Paid parental leave - Tuition reimbursement - Free parking and commuter support Note: Some benefits apply only to full-time employees.

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