Director, Strategy, One Horizon (Temp)

About the role

ONE (formerly 305WW ) is Horizon Media's full-service creative agency, named Best Small Agency of the Year (MUSE) three times in a row. The agency's mission is to elevate brands from short-lived fame to long-lasting impact by going to culture first to find one meaning. ONE full-service offering spans Brand Identity & Strategy, Comms Planning, Creative Concept through Development, and Account Leadership. Additional specialized areas of expertise include Multicultural and Audio/Podcasts. The agency has a growing roster of iconic brands from Materne North America, United Health Care, Blue Triton Brands, Sleep Number Corporation, and Kohl's, among others. The agency is headquartered in New York.

Responsibilities

• 7 0% Audience Insight and Communications Planning
• 20 % Thought Leadership
• 10% New Business Development
• Core Responsibilities:
• Strategic Acumen
• Creative Storytelling & Inspiration
• Research and Insights
• Support the development of research deliverables under the direction of a Planning Director. Conduct online research as directed and attend research interviews as appropriate . Contribute learning and insights based on research learning.
• Understanding how to use qualitative and quantitative research as the basis for a range of client deliverables.
• Analyzes qualitative and quantitative data , such as audience segmentation, competitive research, and market data, and translates that information into insights and strategies that will impact client brands. Builds out aspects of the strategy work.
• Tools:
• Deliverables: Can lead the development of smaller-scale Brand Strategy deliverables with oversight and guidance, including deliverables such as:
• Qualifications & Experience
• Bachelors required , preferably in a social / human-oriented field (e.g., Sociology, Psychology, Anthropology, etc.) or communication / marketing (e.g., Integrated Marketing, Brand Planning, etc.). A master's degree or higher is desirable.
• Work experience of 6 to 8 years in marketing , either in creative agency or market research, working in a strategic insights function
• Experience outside of marketing and advertising that provides value, expertise , and fresh perspective to the Agency is desirable: digital shop, ethnic agency, ethnography, research house, retail or promotions agency, university lab, etc.
• Excellent communication and writing skills .
• Digital "fluency" is expected, given the speed of changes in communication. Familiarity with the latest trends and development in social media and interactive.
• Experience with multicultural is a positive .
• Able to thrive in an entrepreneurial culture where creativity and data are both highly valued.
• Salary Range: $2 ,692.00 to $3,173.00 a week. A successful applicant's actual weekly or hourly rate may

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