PR and Communications Specialist
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Responsibilities
- Support execution of integrated marketing and PR strategy across reinsurance and insurance segments
- Develop and refine key messaging, positioning statements, in collaboration with internal subject matter experts and leadership
- Support media relations efforts, including pitching stories, drafting briefing
- documents, preparing executives for interviews, securing placements, and
- monitoring industry coverage
- Create high-quality written content including briefing documents, white papers, fact sheets, executive messaging, thought leadership pieces, and website copy
- Support events including Everest-sponsored/driven events and industry
- conferences
- Support internal organizational communications including leadership
- appointments, team restructures, changes, etc.
- Manage social media strategy and content calendar; create engaging posts,
- graphics, and copy for LinkedIn, and other relevant platforms
- Collaborate with internal subject matter experts to translate technical or complex (re)insurance concepts into clear, accessible messaging for diverse audiences
- Work cross-functionally with agency partners on campaigns, creative development, and events Oversee and contribute to brochure development, data sheets, case studies, and other marketing collateral
- Track and report on PR and communications metrics, media coverage, and
- campaign performance; provide insights and recommendations for improvement
- Stay current on industry news, competitive landscape, and market trends to inform strategy and identify earned media opportunities
- Required Experience and Qualifications
- 6-10 years of professional experience in PR, communications/marketing, with experience in either agency or in-house environments
- Experience in financial services, B2B communications, or complex industry sectors; working with publicly traded companies
- Excellent written and verbal communication skills; ability to craft clear, compelling narratives across multiple formats and audiences
- Proven experience with media relations, including media outreach, pitch
- development, and journalist relationship management
- Demonstrated ability to work with subject matter experts and translate technical information into accessible, market-ready content
- Experience managing social media strategy and content creation for professional or B2B brands
- Strong project management skills; ability to manage multiple initiatives
- simultaneously and meet deadlines
- Collaborative mindset with ability to work effectively with internal teams and
- external agency partners
- Proficiency with standard marketing and design tools (experience with Salesforce, HubSpot, Canva, Adobe Suite, or similar platforms a plus)
Requirements
- Knowledge of the insurance and/or reinsurance industry; understanding of market dynamics, key players, and industry terminology
- Experience in reputation management
- Track record of securing media placements in tier-one or industry-specific
- publications
- Experience developing executive thought leadership programs or leadership
- positioning
- Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or related field
- Strong analytical skills, with experience using data and media intelligence tools to track performance and inform strategy.
- Ability to work cross-functionally and collaboratively in a complex, matrixed global organization.
- Key Competencies
- Strategic thinking and ability to align communications with business objectives
- Strong writing skills with attention to tone, clarity, and brand voice
- Relationship building and stakeholder management
- Analytical and metrics-driven approach to communications
Benefits
Additional Information
Title: PR and Communications Specialist Company: Everest Global Services, Inc. Job Category: Marketing & Communications Job Description: About Everest Everest is a global leader in risk management, rooted in a rich, 50+ year heritage of enabling businesses to survive and thrive, and economies to function and flourish. We are underwriters of risk, growth, progress and opportunity. We are a global team focused on disciplined capital allocation and long-term value creation for all stakeholders, who care deeply about our impact on communities and the wider world. Job Summary Everest Global, Ltd. seeks an experienced PR and Communications Specialist to support the marketing and public relations strategy for our reinsurance and insurance divisions. This role will support our marketing and communications leads, executing integrated campaigns that elevate our brand position, communicate our strategic value proposition, and build strong relationships with key media and industry stakeholders across the US market. Reporting to the Head of Reinsurance and Strategic Initiatives, this position is integral to translating complex reinsurance and insurance expertise into compelling, market-ready messaging and content. This is a hybrid position in either our Warren, NJ or New York City office working 3 days onsite, 2 remote.
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