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Marketing Specialist - Money Transfer

External
idt logoIdt · Bogotá, Colombia
Full-timeRemote2mo ago
CRM
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Requirements

  • 3+ years of experience in marketing, preferably marketing communications or CRM.
  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • Excellent project management and cross-functional collaboration skills.
  • Must have B2C experience.
  • Knowledge of Braze and experience with apps.
  • Fully bilingual in English / Spanish both written and oral.

Additional Information

IDT (www.idt.net) is a communications and financial services company founded in 1990 and headquartered in New Jersey, US. Today it is an industry leader in prepaid communication and payment services and one of the world's largest international voice carriers. We are listed on the NYSE, employ over 1500 people across 20+ countries, and have revenues in excess of $1.5 billion. We are seeking a bilingual (Spanish/English) Marketing Specialist to manage and execute CRM campaigns that drive acquisition, engagement, retention, and revenue growth for the BOSS Money Transfer business in the USA market. This role will be responsible for managing lifecycle marketing initiatives across email, SMS, push notifications, and in-app messaging, ensuring personalized and high-performing customer experiences. In addition, the marketing specialist will also be responsible for the participation of the brand in community events throughout the United States. * The interview process will be conducted in English. Please attach CV in English. The interview process will be conducted in English. Only accepting applicants from LATAM.


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