ATL Marketing Manager (f/m/x)
External
Auto1 · Madrid, SpainFull-timeOn-siteToday
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About the role
Job Description Plan, launch, and optimize performance-driven campaigns for Autohero and Wirkaufendeinauto.de across TV, OOH, Radio, and digital channels such as Streaming platforms and YouTube. Develop and implement innovative measurement and attribution methods to maximize the effectiveness of both offline and online marketing. Analyze campaign performance by connecting KPIs with core business data, uncovering growth opportunities using industry-leading analytics tools. Strategically manage a...
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