Marketing Lead - Franchises

Responsibilities

• As well as this, you'll be:
• Understanding the priorities, aspirations and commitments of your segment in order to turn them into strategies and measurable goals
• Working with colleague communications teams on the creation of a strategic narrative and plans that support the overall bank strategy
• Delivering against the marketing brief, at all stages of the campaign
• Working with our strategic partners to make sure our activity reflects leading thinking and best practices
• The skills you'll need
• Along with great networking and influencing skills, you'll need a proven ability to build relationships with senior leaders and work collaboratively on complex marketing initiatives that add value and support business priorities.
• You'll also need:
• Extensive financial services marketing experience across B2B and B2C segments
• Budget management experience
• Strong stakeholder management experience
• A high level of drive and a personal commitment to success
• Experience of contributing to business discussions that drive decisions
• Knowledge and application of marketing strategies, models and practices
• Experience in marketing across multiple platforms, channels and content formats
• Strong marketing, communications, and project management experience including experience leading transformation projects
• Experience in leading and managing direct reports.
• Hours
• 35
• Job Posting Closing Date:
• 25/06/2026
• Ways of Working:Hybrid

Additional Information

Join us as a Marketing Lead - Franchises You'll play a key role in developing customer marketing and communications and activity to support our Marketing strategy Joining a collaborative and influential team in a fast moving environment, you can expect lots of variety and great visibility for you and your work For a strategic and creative thinker, this is a valuable opportunity to demonstrate your communication and leadership skills

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