Senior Product Marketing Manager, Technical Product Marketing - Vice President

About the role

Aladdin Studio represents the next generation of extensibility within the Aladdin platform. It enables clients to build, integrate, and customize workflows, applications, and data pipelines on top of Aladdin-supporting scalable innovation across data, APIs, analytics, and user experiences. Aladdin Studio is designed for both technical and non-technical users, empowering developers, data engineers, product teams, and business users to create differentiated capabilities while maintaining enterprise-grade governance, performance, and security. As a Product Marketing Lead for Aladdin Studio, you will sit at the center of product, engineering, and go-to-market-acting as the strategic marketing lead embedded within the Studio ecosystem. This role is positioned as a senior individual contributor / lead PMM, owning how Aladdin Studio is brought to market and adopted globally. You will operate as the primary marketing partner to Studio Product, ensuring tight integration between product development and market execution. You will shape the narrative for a highly technical platform while driving clarity, relevance, and measurable business outcomes for both technical and non-technical audiences. This role requires deep comfort engaging with technical concepts (APIs, data workflows, platform architecture, AI capabilities) while consistently elevating those concepts into compelling, outcome-driven narratives for clients and internal stakeholders. You will also play a leadership role in scaling product marketing impact, influencing cross-functional priorities, and setting the standard for how platform capabilities are marketed across Aladdin Studio.

Responsibilities

• Product Positioning & Market Strategy
• Own and evolve positioning for how clients build, integrate, and customize solutions using Aladdin Studio
• Translate complex technical capabilities (APIs, data, AI‑enabled workflows) into clear, compelling narratives for technical and business audiences
• Lead market, customer, and competitive insights to inform positioning, target segments, and whitespace opportunities
• Champion a differentiated value proposition that balances innovation with clear, measurable client and business outcomes
• Go‑to‑Market & Adoption
• Lead go‑to‑market strategy and launches for Aladdin Studio platform, integration, and AI capabilities
• Partner closely with Product to align messaging with roadmap priorities and technical design
• Define adoption strategies, success metrics, and feedback loops tied to usage, engagement, and commercial impact
• Set direction for technical enablement and onboarding strategies that accelerate time‑to‑value and reduce friction
• Partner with Product, Solutions, and Client teams to clearly articulate ROI and client impact
• Thought Leadership & Scale
• Own Aladdin Studio's external presence across flagship events (e.g. Aladdin Client Forum), industry forums, and executive engagements
• Develop thought leadership that positions Studio as a leading extensible, platform, and AI‑enabled solution
• Enable sales and client teams with clear narratives and materials that accelerate deals and executive conversations
• Leverage GenAI to scale content creation, insights synthesis, and competitive intelligence, modernizing how product marketing operates

Requirements

• Required:
• 7+ Years of Experience marketing technical platforms or products (e.g., APIs, data platforms, integration tools, SaaS, or enterprise solutions)
• Demonstrated ability to understand and communicate technical architectures, workflows, and AI-enabled capabilities to both technical and non-technical audiences
• Proven ability to operate as a cross-functional leader, influencing product, engineering, and go-to-market stakeholders
• Strong written and verbal communication skills, including technical storytelling and simplification
• Strong analytical, strategic, and problem-solving skills
• Experience working cross-functionally with product, engineering, design, and go-to-market teams
• Bachelor's degree or higher in business, marketing, engineering, or a related field
• Preferred:
• Experience in fintech, asset management technology, or enterprise platforms
• Familiarity with APIs, data integration, workfl

Additional Information

About this role About BlackRock: BlackRock is the world's leading asset management firm and Aladdin is the central nervous system for investment professionals to see their whole portfolio, understand risk exposure, and act with precision. It is a $1BN+ technology business that has significant growth aspirations over the next five years. Being a part of BlackRock means being a part of a community of smart, results-oriented people who are pursuing some of the world's most sophisticated financial challenges. And our founder-led culture has maintained its results-oriented feel - we work hard, we work as a team, and we work with purpose. Being a member of Aladdin Product means working with the best in the industry to build innovative products that shape financial markets.

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