Manager, Experiential
ExternalContractHybrid3w ago
ExcelStrategic Planning
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About the role
Horizon Sports and Experiences (HS&E) was created to provide a differentiated and comprehensive approach for clients engaging in sports and experiential marketing. With a fully-integrated service model, HS&E includes a core focus on IP creation and monetization, strategic advisory and consulting, media rights, sponsorship, sales, and experiential strategy and activation - transforming marketers' ability to more seamlessly and effectively leverage their brand assets, content, and engagement strategies to drive increased growth.
Responsibilities
- 55% - Account and Project Management
- Manage all aspects of the event planning process, including project plans, partner and vendor relationships, event communications, creative development and approval processes
- Develop and adhere to the program timeline and work-back schedule including key dates and deliverables to ensure milestones are met and that the project remains ahead of client expectations
- Conduct regularly scheduled status meetings to provide feedback and periodic reports to stakeholders as necessary
- Lead the design and production of branded activation assets and detailed consumer journeys
- Collaborate with program partners and vendors to ensure teamwork, timely delivery, effective communication and detail management in the production of experiential footprints
- Draft event execution guides and training materials for staff and program partners
- Provide financial account support with responsibility for individual event budgets, tracking, invoicing, and vendor payments.
- 15% - Strategic Planning
- Research and examine event vendors including fabrication, technology, hospitality and entertainment to stay ahead of new and exciting opportunities for events
- Showcase forward-thinking initiative to identify the best strategic opportunities and provide new ideas in the ever-changing events landscape
- Develop and deliver polished client deliverables and other strategic framework materials to support client decision-making (i.e. presentations, budgets, etc.)
- Conduct post-event evaluations and recaps to showcase event success and ROI
- 15% - Relationship Management
- Collaborate across multiple departments including creative, legal and finance building effective communication and processes that support overall event execution
- Develop and maintain excellent relationships with clients and interagency teams
- Anticipate challenges and proactively ideate solutions to build trust among team members and clients
- 15% - Staff Development
- Demonstrate ownership to the wider team, offering support as needed and working to nurture direct reports in their own career progression
Requirements
- Passionate about live and virtual experiences with a desire to innovate and keep up with trends
- Team-spirited and collaborative to achieve client objectives
- An experienced project manager with the ability to manage deadlines
- Proactive in taking initiative and driving projects from conception to completion
- Proven track record of high attention to detail, critical organizational skills and effective communication
- Ability to work in a dynamic, fast-paced environment
- Independent problem solver with foresight and the ability to develop creative solutions
- An advocate for and supporter of Diversity, Equity and Inclusion
- Preferred Skills & Experience
- Bachelor of Arts or Science (minimum)
- 4+ years of event marketing experience at an agency, team, league or brand with demonstrated understanding of the industry
- Polished, professional and enthusiastic about delivering high quality experiences for brands
- Proven success in project management and managing multiple priorities
- Experience and confidence developing persuasive presentations
- High level of proficiency with Excel, Word and PowerPoint
- Ability to work nights, weekends or travel for client programs and/or events
- #LI-LW1
- #HM
- #LI-HYBRID
- Certificates, Licenses and Registrations
- No requirements for certificates, licenses and/or registrations
- Physical Activity and Work Environment
- Occasionally the employee might be asked to perform minimal physical activity in support of onsite event execution
- Horizon Media is proud to be an equal opportunity workplace. W
Benefits
Equity / stock options
Additional Information
Job Description
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