Sales and Marketing Manager
External
Lacasa Construction · Mandai Connection, SingaporePrepare for this interview
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About the role
Strategy Development: Designing integrated sales and marketing plans to align with broader corporate objectives. Campaign Management: Planning and executing advertising, digital, and promotional campaigns to generate leads. Team Leadership: Recruiting, training, and motivating sales representatives and marketing specialists while tracking individual KPIs. Market Research: Analyzing consumer behavior, industry trends, and competitor activities to identify new business opportunities. Budgeting & Reporting: Managing department funds, analyzing performance metrics, and reporting on sales forecasts to senior management. [1, 2, 3, 4]
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