Marketing Manager (Contract)

Responsibilities

• Plan, build, and optimize end-to-end online marketing campaigns tailored to the Korean digital ecosystem.
• Conceptualize, plan, and execute impactful offline events and brand activations within South Korea.
• Conduct deep-dive data analysis on all marketing campaigns to track ROI, extract insights, and optimize marketing spend.
• Act as the primary Person-in-Charge (PIC) for the sourcing, customization, and distribution of brand merchandise for the Korean market.
• Source, negotiate, and finalize strategic local sponsorships and commercial partnerships in South Korea.
• Monitor, evaluate, and report on the performance metrics of Korean business affiliates to ensure alignment with growth targets.
• Identify relevant Key Opinion Leaders (KOLs) in the region and prepare promotional briefs, assets, and materials to maximize collaboration impact.
• Draft and execute multi-channel communication strategies-including customized emails, app push notifications, and specialized engagement tasks-to drive retention among high-value VIP clients in Korea.
• Job Requirements
• Bachelor's degree or above with 3-5 years of proven experience in digital marketing, regional campaign management or related positions.
• Strong proficiency in marketing analytics platforms, data tracking tools, and affiliate management frameworks.
• Outstanding communication and negotiation skills, with a proven track record of managing external vendors, sponsors, and high-net-worth VIP clients.
• Proven track record of managing marketing initiatives, campaigns, or business development within the South Korean market.
• Proficient in professional/business Korean for the purposes of contract negotiation and marketing material creation.
• "This is in partnership with the Employment andEmployability Institute Pte Ltd ("e2i").

Additional Information

The Marketing Manager will be responsible for the end-to-end execution of localized online and offline campaigns in South Korea, managing affiliate and influencer (KOL) networks, and driving retention through high-touch engagement with Korean and Mandarin-speaking VIP clients.

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