Community Manager

About the role

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . We are seeking an enthusiastic and dedicated Community Manager to join our team, responsible for building and nurturing a vibrant community across various platforms. In this role, you will engage with members, create compelling content, and foster a sense of belonging within our community, while providing valuable feedback to enhance our strategies.

Responsibilities

• Actively interact with community members on online and offline platforms (social media, forums, Discord, Slack groups, events, etc.), initiating and sustaining conversations.
• Plan and execute campaigns, contests, and events that strengthen the sense of belonging and encourage participation among community members.
• Develop strategies to facilitate the onboarding of new members and enhance the loyalty of existing ones.
• Create and regularly share engaging and valuable content (posts, articles, videos, FAQs, etc.) specifically for community platforms.
• Ensure messaging aligns with the company's overall marketing and communication strategies.
• Enforce community guidelines, managing negative behavior or spam.
• Respond to members' questions, comments, and complaints in a timely and effective manner, directing them to relevant departments when necessary.
• Ensure a positive, respectful, and inclusive environment is maintained within the community.
• Continuously monitor, gather, and analyze feedback, trends, and user behavior from the community.
• Provide valuable insights to product, marketing, and customer service teams.
• Track key performance metrics such as community growth, engagement rate, and satisfaction, and provide regular reports.
• Work closely with marketing, product development, customer service, and other relevant departments to ensure the community strategy aligns with company goals.
• Represent the community at internal company events.

Requirements

• At least 3-5 years of experience in community management, social media management, or digital marketing.
• Excellent verbal and written communication skills in Turkish and English, with the ability to tell compelling stories.
• Strong empathy, active listening, and problem-solving skills.
• Proficiency with various social media platforms and community management tools.
• Ability to demonstrate creative and innovative approaches to content creation (text, visual, video).
• Basic analytical thinking and reporting skills with the ability to interpret community metrics.
• Crisis management and conflict resolution abilities.
• Strong interpersonal skills, energetic, with a positive approach.
• Proactive, responsible, and results-oriented work ethic.
• Team-player, open to collaboration, and adaptable.
• Ability to quickly adapt to evolving digital trends and community dynamics.
• Curious, eager to learn, and committed to continuous self-improvement.
• Proficiency in basic graphic design or video editing programs (e.g., Canva, CapCut, Adobe Spark) is a plus.
• Experience with CRM or advanced community management software (e.g., Sprinklr, Hootsuite, Sprout Social) is a bonus.
• Experience working closely with AI tools is appreciated.
• WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characte

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