Senior Account Manager - Freelance
ExternalPrepare for this interview
EliteAI-generated questions, company research, and talking points tailored to this role
About the role
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . Who we are looking for: Passport Brand Designs a Division of VML is looking for a Senior Account Manager - Freelance, Integrated Marketing to join our Team. You will help drive client services marketing management for a key client, you will collaborate closely with stakeholders to drive modern account management always striving for excellence.
Responsibilities
- Relationship & Stakeholder Management | Partner closely with your client stakeholders to understand and transform business objectives into viable marketing plans.
- Integrated Marketing Campaigns and GTM Motions | Manage the plan, execution and optimization of integrated marketing campaigns and demand generation motions including Social and Digital, Traditional and Broadcast.
- Reporting and analysis | Partner with Analytics team to help derive insights on campaign performance, optimization across marketing engines and planning for new campaigns.
- Cross Collaboration | Collaborate with different marketing teams to drive execution across the marketing mix.
- Project Management | Drive executional and operational campaign excellence, managing timelines, and deliverables with respective peers and stakeholders.
- Brand Expert | Build knowledge and expertise of brand and compliance guidelines for your assigned solution/industry portfolio, becoming the subject matter expert.
Requirements
- Collaborative |Work effectively across different teams and personalities.
- Self-Starter | Proactive, positive, and adaptable with a problem-solving approach.
- Focused |You place an importance on the details and have a desire for excellence.
- 2 to 5+ years of client focused marketing and communications experience.
- Proven experience driving omnichannel marketing and communication campaigns.
- Proven project management and client services leadership experience.
- Understanding and experience of the integrated marketing mix and operations needed for a successful campaign.
- Demonstrated skills in relationship management, cross-group collaboration, and conflict resolution.
Benefits
Your Match
How well this role fits your profile.
Company Intel
What employees say
Worked at wundermanthompson? Share your experience